MARC record from Internet Archive

LEADER: 04076cam a22008054a 4500
001 ocm40467346
003 OCoLC
005 20191109071210.6
008 981118s1999 maua b 001 0 eng
010 $a 98033202
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015 $aGB98V0139$2bnb
016 7 $a011380374$2Uk
019 $a60224532$a269251071$a959516426
020 $a0875848192
020 $a9780875848198
020 $a0585061610
020 $a9780585061610
029 1 $aAU@$b000014327314
029 1 $aIG#$b9780875848198
029 1 $aNZ1$b4842991
029 1 $aUKMGB$b011380374
029 1 $aUNITY$b047755296
029 1 $aYDXCP$b1505216
035 $a(OCoLC)40467346$z(OCoLC)60224532$z(OCoLC)269251071$z(OCoLC)959516426
042 $apcc
050 00 $aHF5415.15$b.P56 1999
060 4 $a658.56 P649e
080 $a658.56
082 00 $a658.5/6$221
084 $a85.40$2bcl
049 $aMAIN
100 1 $aPine, B. Joseph.
245 14 $aThe experience economy :$bwork is theatre & every business a stage /$cB. Joseph Pine II, James H. Gilmore.
260 $aBoston :$bHarvard Business School Press,$c©1999.
300 $axii, 254 pages :$billustrations ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references (pages 207-230) and index.
505 0 $aStep right up -- Welcome to the experience economy -- Setting the stage -- The show must go on -- Get your act together -- Experiencing less sacrifice -- A refreshing experience -- Work is theatre -- Performing to form -- Now act your part -- The customer is the product -- Finding your role in the world -- Exit, stage right.
520 $a"You are what you charge for. And if you're competing solely on the basis of price, then you've been commoditized. offering little or no true differentiation. What would your customers truly value? Experiences ... The authors explore how successful companies create experiences that engage customers in an inherently personal way ... It's the value that the experience holds for the individual that determines the worth of the offering and the work of the business"--Publisher description.
590 $bInternet Archive - 2
590 $bInternet Archive 2
650 0 $aProduct management.
650 0 $aDiversification in industry.
650 0 $aCustomer services.
650 6 $aProduits commerciaux$xGestion.
650 6 $aDiversification (Économie politique)
650 6 $aService à la clientèle.
650 7 $aCustomer services.$2fast$0(OCoLC)fst00885545
650 7 $aDiversification in industry.$2fast$0(OCoLC)fst00895700
650 7 $aProduct management.$2fast$0(OCoLC)fst01078225
650 17 $aMarketing.$2gtt
650 17 $aInterpersoonlijke relaties.$2gtt
650 17 $aProductdifferentiatie.$2gtt
650 17 $aKlantenservice.$2gtt
650 7 $aAdministração da produção.$2larpcal
700 1 $aGilmore, James H.,$d1959-
856 41 $3Table of contents$uhttp://lcweb.loc.gov/catdir/toc/98-33202.html
856 41 $uhttp://catdir.loc.gov/catdir/toc/98-33202.html$zTable of contents
856 41 $uhttp://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=7795
856 42 $3Contributor biographical information$uhttp://catdir.loc.gov/catdir/enhancements/fy1202/98033202-b.html
856 42 $3Publisher description$uhttp://catdir.loc.gov/catdir/enhancements/fy1311/98033202-d.html
938 $aBaker & Taylor$bBKTY$c29.95$d22.46$i0875848192$n0003193652$sactive
938 $aBrodart$bBROD$n52728390$c$32.95
938 $aIngram$bINGR$n9780875848198
938 $aYBP Library Services$bYANK$n1505216
994 $a92$bERR
976 $a31927000567807