Record ID | ia:internationalmar00cate_0 |
Source | Internet Archive |
Download MARC XML | https://archive.org/download/internationalmar00cate_0/internationalmar00cate_0_marc.xml |
Download MARC binary | https://www.archive.org/download/internationalmar00cate_0/internationalmar00cate_0_meta.mrc |
LEADER: 00763cam 2200253 a 4500
001 95009132
003 DLC
005 19950921140548.4
008 950425s1996 ilua b 001 0 eng
010 $a 95009132
020 $a0256139504
020 $a0256206821 (International student ed.)
040 $aDLC$cDLC$dDLC
050 00 $aHF1009.5$b.C35 1996
082 00 $a658.8/48$220
100 1 $aCateora, Philip R.
245 10 $aInternational marketing /$cPhilip R. Cateora.
250 $a9th ed.
260 $aChicago :$bIrwin,$cc1996.
300 $axxiii, 770 p. :$bill. ;$c26 cm.
440 4 $aThe Irwin series in marketing
504 $aIncludes bibliographical references and indexes.
650 0 $aExport marketing.
650 0 $aInternational business enterprises.