| Record ID | ia:itinmarketing0000unse |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/itinmarketing0000unse/itinmarketing0000unse_marc.xml |
| Download MARC binary | https://www.archive.org/download/itinmarketing0000unse/itinmarketing0000unse_meta.mrc |
LEADER: 02007cam 2200493Ia 4500
001 ocm32194558
003 OCoLC
005 20220629082532.0
008 950324s1994 enka b 000 0 eng d
040 $aSOI$beng$cSOI$dCUV$dUKM$dAU@$dDEBBG$dOCL$dOCLCF$dOCLCQ$dOCLCO$dMYG$dOCLCO
015 $aGB9572644$2bnb
016 7 $a008157436$2Uk
020 $a1872474365
020 $a9781872474366
035 $a(OCoLC)32194558
050 4 $aHF5415.13$b.I8 1994
082 04 $a658.800285$220
084 $aQP 600$2rvk
245 00 $aIT in marketing /$cedited by Janet Chapman and Clive Holtham.
260 $aHenley on Thames :$bAlfred Waller,$c1994.
300 $aviii, 312 pages :$billustrations ;$c25 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references (pages 305-312).
650 0 $aMarketing$xManagement$xData processing.
650 0 $aMarketing research$xStatistical methods$xData processing.
650 0 $aManagement information systems.
650 2 $aManagement Information Systems
650 6 $aMarketing$xRecherche$xMéthodes statistiques$xInformatique.
650 6 $aSystèmes d'information de gestion.
650 7 $aManagement information systems.$2fast$0(OCoLC)fst01007271
650 7 $aMarketing$xManagement$xData processing.$2fast$0(OCoLC)fst01010214
650 7 $aMarketing research$xStatistical methods$xData processing.$2fast$0(OCoLC)fst01010302
650 7 $aMarketinginformationssystem$2gnd
653 0 $aMarketing$aUse of$aComputers
700 1 $aChapman, Janet$c(Marketing expert)
700 1 $aHoltham, Clive.
856 41 $3Table of contents$uhttp://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006642344&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
029 1 $aAU@$b000011965608
029 1 $aDEBBG$bBV010019360
029 1 $aNLGGC$b141531886
994 $aZ0$bIME
948 $hNO HOLDINGS IN IME - 50 OTHER HOLDINGS