It looks like you're offline.
Open Library logo
additional options menu

MARC record from Internet Archive

LEADER: 01324nam a22003614a 4500
001 004320034
003 MiU
005 20030617000000.0
008 030617s2003 nju b 001 0 eng
010 $a2002153132
020 $a0471369209 (cloth : alk. paper)
035 $a(OCoLC)ocm50959028
035 $a(III)iiio42104671
040 $aDLC$cDLC$dEYM
042 $apcc
043 $an-us---
050 00 $aHF5415.33.U6$bQ56 2003
082 00 $a658.8/34/082$221
100 1 $aQuinlan, Mary Lou.
245 10 $aJust ask a woman :$bcracking the code of what women want and how they buy /$cMary Lou Quinlan.
260 $aHoboken, N.J. :$bJ. Wiley & Sons,$cc2003.
300 $axi, 260 p. ;$c24 cm.
504 $aIncludes bibliographical references (p. 249-252) and index.
505 0 $aA checklist for marketers : listening or not? -- Self-induced stress -- Deliberate decision making -- The vigilante shopper -- The tug of war with the mirror -- Intimate with technology -- Demanding respect -- Craving comfort.
650 0 $aWomen consumers$zUnited States.
650 0 $aMarketing$zUnited States.
650 0 $aWomen$zUnited States$xAttitudes.
852 0 $aMiU$bUGL$hHF 5415.33 .U6 Q561 2003$xiiio42104671
970 $aBK$bBook
971 $aMiU
972 $c20040625
973 $aAC$bavail_circ
998 $cmcp jb