Record ID | ia:marketbasedmanag00best |
Source | Internet Archive |
Download MARC XML | https://archive.org/download/marketbasedmanag00best/marketbasedmanag00best_marc.xml |
Download MARC binary | https://www.archive.org/download/marketbasedmanag00best/marketbasedmanag00best_meta.mrc |
LEADER: 00820nam 22002774a 4500
001 ocm41580695
003 OCoLC
005 20000914162120.0
008 990616s2000 njua b 001 0 eng
010 $a99037126
020 $a0130145467
040 $aDLC$cDLC$dUKM$dXFF
042 $apcc
049 $aXFFA
050 00 $aHF5415.13$b.B46 2000
100 1 $aBest, Roger J.
245 10 $aMarket-based management :$bstrategies for growing customer value and profitability /$cRoger J. Best.
250 $a2nd ed.
260 $aUpper Saddle River, N.J. :$bPrentice Hall,$cc2000.
300 $axxi, 385 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references and index.
650 0 $aMarketing$xManagement.
907 $a.b19159596$bmulti$c-
902 $a080213
998 $b1$c000914$dm$ea$f-$g0
902 $akar