| Record ID | ia:marketingdisease0000maxw |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/marketingdisease0000maxw/marketingdisease0000maxw_marc.xml |
| Download MARC binary | https://www.archive.org/download/marketingdisease0000maxw/marketingdisease0000maxw_meta.mrc |
LEADER: 02690cam 2200589 a 4500
001 ocm20541402
003 OCoLC
005 20210109234058.0
008 891024s1989 dcua b 001 0 eng
040 $aNLM$beng$cNLM$dWEA$dIUL$dSOI$dNJR$dOCLCF$dMCO$dABS$dOCLCQ$dCNO$dOCLCO$dOCLCQ$dOCLCA
016 7 $a101733808$2DNLM
020 $a9780893290207
020 $a0893290203
035 $a(OCoLC)20541402
043 $an-us---
050 4 $aHF5813.U6$bM29 1989
060 00 $a2018 H-007
060 10 $aHF 5813.U6
082 04 $a362.292$bM451
100 1 $aMaxwell, Bruce,$d1959-
245 10 $aMarketing disease to Hispanics :$bthe selling of alcohol, tobacco, and junk foods /$cby Bruce Maxwell, Michael Jacobson ; preface by Congressman Matthew G. Martinez ; afterword by Rodolfo Acuña and Juana Mora.
260 $aWashington, D.C. :$bCenter for Science in the Public Interest,$c1989.
300 $axi, 100 pages :$billustrations ;$c22 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references (pages 85-95) and index.
505 0 $aMarketers discover Hispanics -- Hispanic health risks -- Targeting Hispanics -- Event marketing -- Contributions to Hispanic organizations -- Conclusions and recommendations.
650 0 $aHispanic American consumers.
650 0 $aHispanic Americans and mass media.
650 0 $aHispanic Americans$xHealth and hygiene.
650 0 $aAdvertising$xSocial aspects$zUnited States.
650 0 $aAdvertising$xAlcoholic beverages$zUnited States.
650 0 $aAdvertising$xTobacco use$zUnited States.
650 12 $aHispanic Americans$xpsychology.
650 12 $aMarketing.
650 22 $aAlcohol Drinking$xethnology.
650 22 $aSmoking$xethnology.
650 22 $aFood Preferences$xethnology.
651 2 $aUnited States.
650 7 $aAdvertising$xAlcoholic beverages.$2fast$0(OCoLC)fst00797519
650 7 $aAdvertising$xSocial aspects.$2fast$0(OCoLC)fst00797762
650 7 $aHispanic American consumers.$2fast$0(OCoLC)fst00957375
650 7 $aHispanic Americans and mass media.$2fast$0(OCoLC)fst00957618
650 7 $aHispanic Americans$xHealth and hygiene.$2fast$0(OCoLC)fst00957563
651 7 $aUnited States.$2fast$0(OCoLC)fst01204155
700 1 $aJacobson, Michael F.
710 2 $aCenter for Science in the Public Interest.
776 08 $iOnline version:$aMaxwell, Bruce, 1959-$tMarketing disease to Hispanics.$dWashington, D.C. : Center for Science in the Public Interest, 1989$w(OCoLC)654683004
029 0 $aNLM$b101733808
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 123 OTHER HOLDINGS