It looks like you're offline.
Open Library logo
additional options menu

MARC record from Internet Archive

LEADER: 00703cam a2200229 i 4500
001 76003791
003 DLC
005 20071124082656.0
008 760206s1976 ilua b 000 0 eng
010 $a 76003791
020 $a087757071X
040 $aDLC$cDLC$dDLC
050 00 $aHF5415.13$b.M35
082 00 $a658.8
245 00 $aMarketing information systems :$bselected readings /$cedited by Charles D. Schewe.
260 $aChicago :$bAmerican Marketing Association,$cc1976.
300 $a186 p. :$bill. ;$c28 cm.
504 $aIncludes bibliographies.
650 0 $aMarketing$xManagement.
650 0 $aMarketing research.
650 0 $aManagement information systems.
700 1 $aSchewe, Charles D.,$d1942-