| Record ID | ia:marketingmanagem0000shap |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/marketingmanagem0000shap/marketingmanagem0000shap_marc.xml |
| Download MARC binary | https://www.archive.org/download/marketingmanagem0000shap/marketingmanagem0000shap_meta.mrc |
LEADER: 00690cam a2200217 4500
001 73013198
003 DLC
005 19910731080105.2
008 730821s1974 nyua b 00010 eng
010 $a 73013198 //r912
020 $a0060459557
040 $aDLC$cDLC$dDLC
050 00 $aHF5415.13$b.S48
082 00 $a658.8
100 10 $aShapiro, Stanley J.,$ecomp.
245 10 $aMarketing management;$breadings in operational effectiveness$c[by] Stanley J. Shapiro [and] Jean-Charles Chebat.
260 0 $aNew York,$bHarper & Row$c[1974]
300 $axv, 301 p.$billus.$c28 cm.
504 $aIncludes bibliographies.
650 0 $aMarketing$xManagement.
700 10 $aChebat, Jean-Charles,$ejoint comp.