MARC record from Internet Archive

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008 930423s1994 njuab b 001 0 eng
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050 00 $aHF5415.13$b.K64 1994
082 00 $a658.8$220
084 $a85.40$2bcl
100 1 $aKotler, Philip.
245 10 $aMarketing management :$banalysis, planning, implementation, and control /$cPhilip Kotler.
250 $a8th ed.
260 $aEnglewood Cliffs, N.J. :$bPrentice Hall,$cc1994.
300 $axxix, 801 p. :$bill. (some col.), col. map ;$c27 cm.
504 $aIncludes bibliographical references and indexes.
650 0 $aMarketing$xManagement.
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856 41 $3Table of contents$uhttp://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&doc_number=006872586&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
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