| Record ID | ia:marketingresearc00zalt |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/marketingresearc00zalt/marketingresearc00zalt_marc.xml |
| Download MARC binary | https://www.archive.org/download/marketingresearc00zalt/marketingresearc00zalt_meta.mrc |
LEADER: 01596cam 2200481 i 4500
001 ocm01158181
003 OCoLC
005 20100826133945.0
008 800304s1975 ilua b 001 0 eng
010 $a 74080398
040 $aDLC$cDLC$dNLGGC$dWY@$dDEBBG
020 $a003003566X
020 $a9780030035661
035 $a(OCoLC)1158181
050 00 $aHF5415.2$b.Z34
082 4 $a658.8/3
084 $a85.15$2bcl
084 $a85.40$2bcl
084 $aQP 611$2rvk
100 1 $aZaltman, Gerald.
245 10 $aMarketing research :$bfundamentals and dynamics /$cGerald Zaltman, Philip C. Burger.
260 $aHinsdale, Ill. :$bDryden Press,$cc1975.
300 $axxii, 744 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references and indexes.
650 0 $aMarketing research.
650 07 $aMarktforschung.$2swd
700 1 $aBurger, Philip,$ejoint author.
952 $a1158181$zDLC$bLIBRARY OF CONGRESS$hFull$iLCC$kDDC$u20100529
952 $a263330711$zCUD$bCAMBRIDGE UNIV$hFull$iLCC$kDDC$u20100718
952 $a369517666$zUBY$bBRIGHAM YOUNG UNIV LIBR$hFull$iLCC$kDDC$qOTrec$u20100725
952 $a487100885$zN15$bNEW YORK UNIV, GROUP BATCHLOAD$hOther$u20100628
029 1 $aNLGGC$b800815173
029 1 $aNZ1$b2736347
029 1 $aAU@$b000001684920
029 1 $aAU@$b000023848028
029 1 $aAU@$b000027514823
029 1 $aNZ1$b12257340
029 1 $aUNITY$b000092355
029 1 $aHR0$b003003566X
029 1 $aHEBIS$b053482611
029 1 $aDEBBG$bBV010761343
994 $aZ0$bPMR
948 $hNO HOLDINGS IN PMR - 237 OTHER HOLDINGS