MARC record from Internet Archive

LEADER: 02964cam 22004693a 4500
001 ocn123127434
003 OCoLC
005 20191105194528.0
008 070410t20072008oncac bs 001 0 eng
040 $aNLC$beng$cNLC$dYDXCP$dVP@$dUKM$dUBF$dUBC$dOCLCF$dUKMGB$dR7R$dNLC$dOCLCQ$dUAB$dOCLCA
015 $aGBA772567$2bnb
016 7 $a013888279$2Uk
020 $a9780195425352
020 $a0195425359
035 $a(OCoLC)123127434
043 $an-cn---
050 14 $aP92.C3$bL67 2008
055 0 $aP92 C3$bL67 2007
082 04 $a302.23$222
100 1 $aLorimer, Rowland,$d1944-
245 10 $aMass communication in Canada /$cRowland Lorimer, Mike Gasher, David Skinner.
250 $a6th ed.
260 $aDon Mills, Ont. :$bOxford University Press,$c2008 [i.e. 2007].
300 $axii, 348 p. :$bill., ports. ;$c26 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references and index.
505 0 $apt. I. Communication and Society -- 1. Communication and Society -- 2. Mass Communication and Modern Society -- 3. Media History, Culture, and Politics -- -- pt. II. Content and Audiences -- 4. Theoretical Perspectives on Media Content -- 5. Theoretical Perspectives on Audiences -- -- pt. III. Major Influences on Media Functioning -- 6. Communications Law and Policy -- 7. Cultural Industries Law and Policy -- 8. The Structure and Role of Ownership -- 9. Journalists as Content Producers -- 10. Communications Technology and Society : Theory and Practice -- -- pt. IV. Our Evolving Communications World -- 11. Globalization -- 12. Communication in a Digital Age.
520 $aMass Communication in Canada examines the past, present, and future of mass communication and its effects on society. The book investigates all media from print media, film, radio, and television, to digital media such as the internet and e-mail, providing a framework for understanding the rapidly changing field of mass communication. Themes include media theories, the mass media, media culture and politics, media content, media and audiences, law and policy, the structure and role of media ownership, journalists as content producers, technology and current issues, and globalization.-- Publisher description.
650 0 $aMass media$zCanada$vTextbooks.
650 0 $aMass media$vTextbooks.
650 7 $aMass media.$2fast$0(OCoLC)fst01011219
651 7 $aCanada.$2fast$0(OCoLC)fst01204310
655 7 $aTextbooks.$2fast$0(OCoLC)fst01423863
700 1 $aGasher, Mike,$d1954-
700 1 $aSkinner, David,$d1956-
776 08 $iOnline version:$aLorimer, Rowland, 1944-$tMass communication in Canada.$b6th ed.$dDon Mills, Ont. : Oxford University Press, 2008 [i.e. 2007]$w(OCoLC)680474399
938 $aYBP Library Services$bYANK$n2733939
029 0 $aNLC$b000033335793
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 44 OTHER HOLDINGS