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LEADER: 04285cam 2200961 a 4500
001 ocm61440689
003 OCoLC
005 20201114023202.0
008 050627s2006 enka b 001 0 eng
010 $a 2006278623
040 $aUKM$beng$cUKM$dDLC$dBAKER$dBWKUK$dNLGGC$dBTCTA$dYDXCP$dOCLCG$dMUQ$dU5D$dZWZ$dTULIB$dBDX$dOCLCO$dOCLCQ$dER0$dOCLCQ$dDHA$dOCLCQ$dOCLCF$dEZ9$dAU@$dUKMGB$dUKUOY$dOCLCQ$dEUX$dOCLCQ$dNLE
015 $aGBA571190$2bnb
016 7 $a013278949$2Uk
019 $a67366653
020 $a0335218857$q(hbk.)
020 $a9780335218851$q(hbk.)
020 $a0335218849$q(pbk.)
020 $a9780335218844$q(pbk.)
035 $a(OCoLC)61440689$z(OCoLC)67366653
042 $aukscp
050 00 $aP90$b.M368 2006
082 00 $a302.23$222
084 $a05.30$2bcl
084 $a05.30.$2bcl
245 00 $aMedia production /$cedited by David Hesmondhalgh.
260 $aMaidenhead :$bOpen University Press,$c2006.
300 $a191 pages :$billustrations ;$c26 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
490 1 $aUnderstanding media
500 $a"This publication forms part of an Open University course: Understanding media (DA204)"--Page 2.
504 $aIncludes bibliographical references and index.
520 8 $aThis title provides a lively introduction to different ways of studying media production. Drawing on current scholarship, the book clearly explains theory and concepts using a range of contemporary and historial case studies. There are suggestions for further reading to encourage active and independent learning strategies.
505 0 $aIntroduction -- Chapter 1. The media industries: do ownership, size and internationalisation matter? / John Downey -- ch. 2. Media organisations and media texts: production, autonomy and power / David Hesmondhalgh -- ch. 3. The media's view of the audience / Jason Toynbee -- ch. 4. Working in the media / Gillian Ursell -- Conclusion.
583 1 $aSelf-Renewing$c2017$5UoY
650 0 $aMass media genres$xProduction and direction.
650 0 $aMass media criticism.
650 0 $aCorporate power.
650 0 $aOrganizational behavior.
650 0 $aDecision making.
650 0 $aMass media$xAudiences.
650 0 $aMass media$xInfluence.
650 6 $aMédias$xÉvaluation.
650 6 $aPouvoir économique.
650 6 $aComportement organisationnel.
650 6 $aPrise de décision.
650 6 $aMédias$xPublics.
650 6 $aMédias$xInfluence.
650 7 $aCorporate power.$2fast$0(OCoLC)fst00879682
650 7 $aDecision making.$2fast$0(OCoLC)fst00889035
650 7 $aMass media$xAudiences.$2fast$0(OCoLC)fst01011223
650 7 $aMass media criticism.$2fast$0(OCoLC)fst01011387
650 7 $aMass media$xInfluence.$2fast$0(OCoLC)fst01011251
650 7 $aOrganizational behavior.$2fast$0(OCoLC)fst01047801
650 17 $aMassamedia.$2gtt
650 17 $aMassamediaindustrie.$2gtt
650 7 $aMédias$xÉvaluation.$2ram
650 7 $aProduction.$2ram
650 7 $aCorporatisme.$2ram
650 7 $aComportement organisationnel.$2ram
650 7 $aPrise de décision.$2ram
650 7 $aMédias$xAudience.$2ram
650 7 $aMédias$xInfluence.$2ram
700 1 $aHesmondhalgh, David,$d1963-
710 2 $aOpen University.$bUnderstanding Media Course Team.
830 0 $aUnderstanding media.
856 42 $3Contributor biographical information$uhttp://catdir.loc.gov/catdir/enhancements/fy0665/2006278623-b.html
856 42 $3Publisher description$uhttp://catdir.loc.gov/catdir/enhancements/fy0665/2006278623-d.html
938 $aBaker & Taylor$bBKTY$c118.10$d118.10$i0335218857$n0006593138$sactive
938 $aBaker & Taylor$bBKTY$c55.95$d55.95$i0335218849$n0006506532$sactive
938 $aBrodart$bBROD$n04392825$c$103.95
938 $aBaker and Taylor$bBTCP$n2006278623
938 $aYBP Library Services$bYANK$n2254916
029 1 $aAU@$b000040249862
029 1 $aNLGGC$b290831989
029 1 $aNZ1$b10599882
029 1 $aUKMGB$b013278949
029 1 $aUNITY$b093637810
029 1 $aYDXCP$b2254915
029 1 $aYDXCP$b2254916
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 162 OTHER HOLDINGS