MARC record from Internet Archive

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001 ocn690904559
003 OCoLC
005 20220321074250.0
008 101207s2012 njuab b 001 0 eng
010 $a 2010049286
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015 $aGBB0C7427$2bnb
015 $aGBB137761$2bnb
016 7 $a015776969$2Uk
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020 $a9780135124581
020 $a0135124581
020 $a9780132719919
020 $a0132719916
035 $a(OCoLC)690904559
050 00 $aTX911.2$b.F455 2012
082 00 $a647.94$222
100 1 $aFenich, George G.
245 10 $aMeetings, expositions, events, and conventions :$ban introduction to the industry /$cGeorge G. Fenich.
250 $a3rd ed.
260 $aBoston, MA. :$bPearson Prentice Hall,$c©2012.
300 $axiv, 338 pages :$billustrations, map ;$c29 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references and index.
505 0 $aIntroduction to the meetings, expositions, events, and conventions industry -- Meeting, exhibition, event, and convention organizers and sponsors -- Destination marketing organizations (DMOs) -- Meeting and convention venues -- Exhibitions -- Service contractors -- Destination management companies -- Special events management -- Planning and producing MEEC gatherings -- Food and beverage -- Legal issues in the MEEC industry -- Technology and the meeting professional -- Green meetings and social responsibilities -- International aspects in MEEC -- Putting it all together.
520 $aThe Meetings, Expositions, Events, and Conventions industry continues to grow and garner increasing attention from the hospitality industry, communities, and college faculty. With a broad view of the industry, this book moves beyond just one segment to include all aspects related to the MEEC industry. Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field. (Using the Delphi method, even the text's topics were selected based on industry input.) Now in its third edition, this revision features over 30 new case studies, the latest statistics and a new chapter devoted to green meetings and social responsibility.
650 0 $aHospitality industry.
650 0 $aCongresses and conventions.
650 0 $aMeetings.
650 6 $aAccueil (Tourisme)
650 6 $aCongrès et conférences.
650 6 $aRéunions.
650 7 $aconferences.$2aat
650 7 $ameetings.$2aat
650 7 $aCongresses and conventions.$2fast$0(OCoLC)fst00875219
650 7 $aHospitality industry.$2fast$0(OCoLC)fst00961126
650 7 $aMeetings.$2fast$0(OCoLC)fst01015496
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