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MARC record from Internet Archive

LEADER: 00805cam a2200265 a 4500
001 170632
008 870105s1988 nyua b 00110 eng
005 19880623172154.0
010 $a 86033759 $o15107994
035 $9AAT-8631
040 $aDLC$cDLC$dXIM
020 $a0801300398
020 $a080130038X (pbk.)
050 0 $aHM258$b.L68 1988
082 0 $a302.2/34$219
049 $aXIMM
100 1 $aLowery, Shearon.
245 10 $aMilestones in mass communication research :$bmedia effects /$cShearon A. Lowery and Melvin L. DeFleur.
250 $a2nd ed.
260 0 $aNew York :$bLongman,$cc1988.
300 $axxi, 472 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographies and indexes.
650 0 $aMass media.
650 0 $aMass society.
700 10 $aDeFleur, Melvin L.$q(Melvin Lawrence),$d1923-