MARC record from Internet Archive

LEADER: 02529cam a2200589 a 4500
001 636910191
003 OCoLC
005 20151005084303.0
008 100519s2010 njua 001 0 eng
010 $a2010935570
015 $aGBB067169$2bnb
016 7 $a015566253$2Uk
019 $a526076933
020 $a9780470616680 (pbk.)
020 $a0470616687 (pbk.)
035 $a636910191
035 $a(OCoLC)636910191$z(OCoLC)526076933
037 $bJohn Wiley & Sons Inc, Order Processing Dept 432 Elizabeth Ave, Somerset, NJ, USA, 08875, (732)4694400$nSAN 200-2272
040 $aUKM$cUKM$dBTCTA$dYDXCP$dIK2$dC#P$dBWX$dDCB$dILC$dMYG$dSFR$dUtOrBLW
049 $aSFRA
050 4 $aHF5415.1265$b.B43 2010
082 04 $a658.87202854678$222
092 $a658.872$bB3886m
100 1 $aBecker, Michael.
245 10 $aMobile marketing for dummies /$cby Michael Becker and John Arnold.
260 $aHoboken, N.J. :$bWiley Pub.,$cc2010.
300 $axviii, 362 p. :$bill. ;$c24 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
490 1 $a---For dummies
500 $aIncludes index.
520 $aYou want to be sure your business is promoted on mobile devices, and this book gets you going in more ways than one. Discover the opportunities, learn the strategies, and find out how to deliver your message to your prospects, wherever they may be!
505 0 $aGetting up to speed on mobile marketing -- Executing direct mobile marketing campaigns -- Mobile media, publishing, and advertising -- Mobile commerce and analytics -- The part of tens.
650 0 $aInternet marketing.
650 0 $aMobile computing.
650 0 $aMobile commerce.
700 1 $aArnold, John,$d1972-
830 0 $a--For dummies.
907 $a.b23998672$b12-20-18$c02-24-11
998 $ac2$b05-04-11$cm$da $e-$feng$gnju$h0$i6
957 00 $aOCLC reclamation of 2017-18
907 $a.b23998672$b10-01-15$c02-24-11
938 $aBaker and Taylor$bBTCP$nBK0008802456
938 $aYBP Library Services$bYANK$n3344788
938 $aBlackwell Book Service$bBBUS$nR9868628$c$24.99
956 $aPre-reclamation 001 value: ocn636910191
980 $a0511 sh pw
998 $a(2)c2$a(2)xbt$a(2)r3$b05-04-11$cm$da$e-$feng$gnju$h0$i6
994 $aC0$bSFR
999 $yMARS
945 $a658.872$bB3886m$d - - $e05-05-2018 13:50$f0$g0$h05-06-18$i31223094402519$j141$0134$k - - $lc2aaa$ol$p$24.99$q-$r-$s- $t1$u7$v9$w0$x1$y.i64925742$z06-20-11