| Record ID | ia:newmarketing0000fulm |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/newmarketing0000fulm/newmarketing0000fulm_marc.xml |
| Download MARC binary | https://www.archive.org/download/newmarketing0000fulm/newmarketing0000fulm_meta.mrc |
LEADER: 00573pam a2200205 i 4500
001 75004711
003 DLC
005 19760429000000.0
008 750210s1976 nyua b 00110 eng
010 $a 75004711
020 $a0023399805
050 0 $aHF5415$b.F936
082 $a658.8
100 10 $aFulmer, Robert M.
245 14 $aThe new marketing /$cRobert M. Fulmer.
260 0 $aNew York :$bMacmillan,$cc1976.
300 $axiii, 578 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references and index.
650 0 $aMarketing.
650 0 $aMarketing$xSocial aspects.