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MARC record from Internet Archive

LEADER: 01803cam a2200445 a 4500
001 16278037
003 OCoLC
005 20151004202513.0
008 870711s1988 maua b 100 0 eng
010 $a87017143
020 $a0669141720 (alk. paper)
035 $a16278037
035 00 $iDBSRVR::LCMARC/ALO-2832/CATALOG
040 $dOCoLC$dUtOrBLW
050 00 $aHF5822$b.N66 1988
082 0 $a659.1/01/9$219
092 $a659.1$bN734
245 00 $aNonverbal communication in advertising /$cedited by Sidney Hecker, David W. Stewart.
260 $aLexington, Mass. :$bLexington Books,$cc1988.
300 $aviii, 296 p. :$bill. ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aPapers from a conference held in New York in May 1986 and jointly by the Division of Consumer Psychology, American Psychological Association, the Marketing Science Institute, and Young and Rubicam.
504 $aBibliography: p. [265]-290.
650 0 $aAdvertising$xPsychological aspects.
650 0 $aBody language.
700 1 $aHecker, Sidney.
700 1 $aStewart, David W.
710 2 $aAmerican Psychological Association.$bDivision of Consumer Psychology.
710 2 $aMarketing Science Institute.
710 2 $aYoung & Rubicam.
907 $a.b10092948$b12-20-18$c07-15-03
998 $axbt$b07-01-03$cm$da $e-$feng$gmau$h0$i1
957 00 $aOCLC reclamation of 2017-18
907 $a.b10092948$b11-21-14$c07-15-03
956 $aNo pre-reclamation 001 field existed
999 $yMARS
998 $axbt$b07-01-03$cm$da$e-$feng$gmau$h0$i1
945 $a659.1 N734$d - - $e04-29-2015 19:58$f0$g0$h05-27-15$i31223018114372$j503$0800$k - - $lxbtci$o-$p$35.00$q-$r-$s- $t0$u73$v8$w0$x0$y.i13938502$z07-31-03