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MARC record from Internet Archive

LEADER: 01931cam 2200493 a 4500
001 ocm08432246
003 OCoLC
005 20100909123627.0
008 820421s1983 njuaf b 001 0 eng
010 $a 82007621
040 $aDLC$cDLC$dBTCTA$dLVB$dYDXCP$dNLE
020 $a0136432131
020 $a9780136432135
035 $a(OCoLC)8432246
050 00 $aHF5823$b.K45 1983
082 00 $a659.1$219
100 1 $aKleppner, Otto,$d1899-
240 10 $aAdvertising procedure
245 10 $aOtto Kleppner's Advertising procedure /$cOtto Kleppner, Thomas Russell, Glenn Verrill.
250 $a8th ed.
260 $aEnglewood Cliffs, NJ :$bPrentice Hall,$cc1983.
300 $axvi, 636 p., [7] p. of plates :$bill. ;$c24 cm.
490 1 $aThe Prentice-Hall series in marketing
504 $aIncludes bibliographies and index.
650 0 $aAdvertising.
650 6 $aPublicité.
700 1 $aRussell, Thomas,$d1941-
700 1 $aVerrill, Glenn.
740 0 $aAdvertising procedure.
776 08 $iOnline version:$aKleppner, Otto, 1899-$sAdvertising procedure.$tOtto Kleppner's Advertising procedure.$b8th ed.$dEnglewood Cliffs, NJ : Prentice Hall, c1983$w(OCoLC)632475926
830 4 $aThe Prentice-Hall series in marketing.
938 $aBaker and Taylor$bBTCP$n82007621 //r88
938 $aYBP Library Services$bYANK$n75907
952 $a8432246$zDLC$bLIBRARY OF CONGRESS$hFull$iLCC$kDDC$u20100528
952 $a126891646$zUVV$bFASHION INST OF TECH LIBR$hFull; not ex.$iLCC$kDDC$u20100720
952 $a131726143$zJTC$bSHASTA PUB LIBR$hOther$iLCC$kDDC$u20100719
952 $a135223383$zUBY$bBRIGHAM YOUNG UNIV LIBR$hFull$iLCC$kDDC$u20100724
952 $a265328615$zCUD$bCAMBRIDGE UNIV$hFull$u20100710
029 1 $aNZ1$b2788196
029 1 $aAU@$b000002228004
029 1 $aUNITY$b056162871
029 1 $aCOVCL$b0136432131
994 $aZ0$bPMR
948 $hNO HOLDINGS IN PMR - 309 OTHER HOLDINGS