MARC record from Internet Archive

LEADER: 02735cam a2200301 a 4500
001 2010038852
003 DLC
005 20120331082957.0
008 100920s2011 maua b 001 0 eng
010 $a 2010038852
016 7 $a015825544$2Uk
020 $a9780262015431 (hardcover : alk. paper)
035 $a(OCoLC)ocn664840023
040 $aDLC$cDLC$dYDX$dYDXCP$dERASA$dUKMGB$dBWX$dCDX$dDLC
043 $an-us---
050 00 $aHD58$b.M69 2011
082 00 $a338.70973/091733$222
100 1 $aMozingo, Louise A.
245 10 $aPastoral capitalism :$ba history of suburban corporate landscapes /$cLouise A. Mozingo.
260 $aCambridge, Mass. :$bMIT Press,$cc2011.
300 $ax, 315 p. :$bill. (some col.) ;$c24 cm.
490 1 $aUrban and industrial environments
504 $aIncludes bibliographical references and index.
505 0 $aPostwar corporations, cities, and the pastoral landscape. The apex of the American corporation. The American city at mid-century. The American pastoral ideal -- The corporation in the suburbs : a development that bespeaks orderliness, spaciousness, and well-being. Leaving the city center. Lessons from the factory. Locating in the suburbs. The suburban corporate landscape. The corporation in the suburb -- The corporate campus : where talented young men are encouraged to think freely. From machinist to Nobel Laureate, workshop to laboratory. A precedent : NELA Park. AT&T Bell Telephone Laboratories. General Electric Electronics Park and Johns-Manville Research Center. General Motors Technical Center. Corporate campus in California. The corporate campus after 1960. The campus, the corporation, and the city -- The corporate estate : out of the city and into the trees. Precedents. Inventing the idea : General Foods. The modernist and the pastoral : Connecticut General Life Insurance Company. The definitive estate : Deere & Company Administrative Center. The corporate estate after Deere. Persuasive generosity -- The office park : looking out over the tree tops instead of the car tops. Offices for an expanding economy : corporate branch offices, back offices, service corporations, and start-ups. Changing suburbs and office parks. Birmingham and Waltham : the first office parks. The research park. Expansion of the office park. A longer, greener view. An American Versailles? -- Global pastoral capitalism : you will feel like you are in heaven. Global competition and pastoral status. Pastoral capitalism goes global. Capitalist magic : gazing at greenness.
650 0 $aIndustrial location$zUnited States$vCase studies.
650 0 $aCorporations$xHeadquarters$zUnited States.
650 0 $aLand use, Rural$zUnited States.
830 0 $aUrban and industrial environments.