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MARC record from Internet Archive

LEADER: 00720cam a2200229 a 4500
001 89012655
003 DLC
005 20090413090418.0
008 890627s1990 nyua b 001 0 eng
010 $a 89012655
020 $a0023888709
040 $aDLC$cDLC$dDLC
050 00 $aHF5438.25$b.O26 1990
082 00 $a658.8/5$220
100 1 $aO'Connor, Patrick J.$q(Patrick James),$d1950-
245 10 $aPersonal selling /$cPatrick J. O'Connor.
260 $aNew York :$bMacmillan ;$aLondon :$bCollier Macmillan,$cc1990.
300 $axxi, 469 p. :$bill. (some col.) ;$c25 cm.
440 4 $aThe Macmillan series in marketing
504 $aIncludes bibliographical references.
650 0 $aSelling.
650 0 $aSales presentations.