| Record ID | ia:principlesofmark0000kotl_u5x0 |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/principlesofmark0000kotl_u5x0/principlesofmark0000kotl_u5x0_marc.xml |
| Download MARC binary | https://www.archive.org/download/principlesofmark0000kotl_u5x0/principlesofmark0000kotl_u5x0_meta.mrc |
LEADER: 00634pam a2200217 a 4500
001 85017015
003 DLC
005 19860226000000.0
008 850724s1986 njua b 00110 eng
010 $a 85017015
020 $a0137017316
050 0 $aHF5415$b.K636 1986
082 0 $a658.8$219
100 10 $aKotler, Philip.
245 10 $aPrinciples of marketing /$cPhilip Kotler.
250 $a3rd ed.
260 0 $aEnglewood Cliffs, N.J. :$bPrentice-Hall,$cc1986.
300 $axxiv, 774 p. :$bill. (some col.) ;$c25 cm.
440 0 $aPrentice-Hall series in marketing
504 $aIncludes bibliographies and indexes.
650 0 $aMarketing.