| Record ID | ia:principlesofmark0013kotl_d6d9 |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/principlesofmark0013kotl_d6d9/principlesofmark0013kotl_d6d9_marc.xml |
| Download MARC binary | https://www.archive.org/download/principlesofmark0013kotl_d6d9/principlesofmark0013kotl_d6d9_meta.mrc |
LEADER: 02728cam 2200553Ma 4500
001 ocn810646402
003 OCoLC
005 20200826215438.0
008 081107s2010 njua b 001 0 eng d
006 m q d
006 g092 s vl
007 co cg|---muuuu
007 vd cvaizu
040 $aERD$beng$cERD$dOCLCO$dOCLCQ$dOCLCF$dOCLCQ$dOCLCO
019 $a863518165
020 $a9780136079415$q(hbk.)
020 $a0136079415$q(hbk.)
020 $a9780136080725$q(hbk. ;$qInstructor's review copy)
020 $a0136080723$q(hbk. ;$qInstructor's review copy)
020 $a9780136080480$q(Instructor's manual with video guide)
020 $a0136080480$q(Instructor's manual with video guide)
020 $a9780136080152$q(Instructor resource center CD-ROM)
020 $a0136080154$q(Instructor resource center CD-ROM)
020 $a9780136080176$q(Video library)
020 $a0136080170$q(Video library)
035 $a(OCoLC)810646402$z(OCoLC)863518165
050 14 $aHF5415$b.K636 2010
082 04 $a658.8$222
100 1 $aKotler, Philip.
245 10 $aPrinciples of marketing /$cPhilip Kotler, Gary Armstrong.
250 $a13th ed.
260 $aUpper Saddle River, N.J. :$bPrentice Hall ;$aLondon :$bPearson Education,$c©2010.
300 $a2 volumes :$billustrations (chiefly color) ;$c29 cm +$e1 CD-ROM (4 3/4 in.)
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aPrevious edition: 2008.
500 $aAccompanying Instructor Resource Center on CD-ROM contains: image library, instructor links, instructor's manual with video guide, PowerPoint presenation, test banks.
500 $aAccompanying DVD-video has title: Prentice Hall video library to accompany Principles of marketing, 13 ed.
504 $aIncludes bibliographical references and indexes.
505 0 $aInstructor's review copy -- Instructor's manual with video guide -- Instructor resource center CD-ROM -- Video library (DVD).
538 $aSystem requirements for accompanying CD-ROM (PC) Pentium Processor; 128 MB RAM; 350 MB free hard disk space; CD-ROM or DVD-ROM drive; Microsoft Windows XP, or Windows Vista; Internet Explorer 6.x.
538 $aSystem requirements for accompanying CD-ROM (Mac) 400 MHz PowerPC G3; 128 MB RAM; 350 MB free hard disk space; 4x CD-ROM or DVD-ROM drove; Mac OS X v.10.2.8-10.4; Netscape Navigator 7, Safari 2.x.
538 $aSystem requirements for accompanying Video library DVD: none given.
650 0 $aMarketing.
650 7 $aMarketing.$2fast$0(OCoLC)fst01010167
700 1 $aArmstrong, Gary$q(Gary M.)
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 4 OTHER HOLDINGS