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MARC record from Internet Archive

LEADER: 00731cam 2200217 a 4500
001 93028217 //r95
003 DLC
005 19950222112647.6
008 930625s1994 nyua b 001 0 eng
010 $a 93028217 //r95
020 $a0070387982 (recycled, acid-free paper) :$c$24.95
040 $aDLC$cDLC$dDLC
050 00 $aHF5415.5$b.L68 1994
082 00 $a658.8/12$220
100 1 $aLovelock, Christopher H.
245 10 $aProduct plus :$bhow product ₊ service = competitive advantage /$cChristopher Lovelock.
260 $aNew York :$bMcGraw-Hill,$cc1994.
300 $axiv, 382 p. :$bill. ;$c24 cm.
504 $aIncludes bibliographical references (p. 360-373) and index.
650 0 $aCustomer services.
650 0 $aCompetition.