| Record ID | ia:promotionmanagem0000burn_r4n6 |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/promotionmanagem0000burn_r4n6/promotionmanagem0000burn_r4n6_marc.xml |
| Download MARC binary | https://www.archive.org/download/promotionmanagem0000burn_r4n6/promotionmanagem0000burn_r4n6_meta.mrc |
LEADER: 01511cam 2200445 a 4500
001 ocm27359330
003 OCoLC
005 20180710012436.0
008 910404s1993 maua b 001 0 eng
010 $a 91072008
040 $aDLC$beng$cDLC$dNLGGC$dBTCTA$dUBA$dBAKER$dYDXCP$dTULIB$dOCLCO$dOCLCF$dCQ$$dOCLCQ$dI8M$dOCLCQ
020 $a0395565537
020 $a9780395565537
035 $a(OCoLC)27359330
050 00 $aHF5438.5$b.B843 1993
082 00 $a658.8/2$220
084 $a85.40$2bcl
100 1 $aBurnett, John J.
245 10 $aPromotion management /$cJohn J. Burnett.
260 $aBoston :$bHoughton Mifflin,$c℗♭1993.
300 $axix, 743 pages :$billustrations (some color) ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references and indexes.
650 0 $aSales promotion.
650 7 $aSales promotion.$2fast$0(OCoLC)fst01103868
650 17 $aPromotie (public relations)$2gtt
650 7 $aPromoc ʹa o de vendas.$2larpcal
650 7 $aVendas.$2larpcal
653 $aSales promotion
938 $aBaker & Taylor$bBKTY$c84.36$d84.36$i0395565537$n0002466468$sactive
938 $aBaker and Taylor$bBTCP$n91072008
938 $aYBP Library Services$bYANK$n352222
029 1 $aAU@$b000009951053
029 1 $aNLGGC$b119371987
029 1 $aNZ1$b4137513
029 1 $aUNITY$b008071993
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 108 OTHER HOLDINGS