| Record ID | ia:psychologyofadve0000scot |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/psychologyofadve0000scot/psychologyofadve0000scot_marc.xml |
| Download MARC binary | https://www.archive.org/download/psychologyofadve0000scot/psychologyofadve0000scot_meta.mrc |
LEADER: 00741pam a2200229 i 4500
001 78000305
003 DLC
005 19790405000000.0
008 780802r19781913nyua b 00110 eng
010 $a 78000305
020 $a0405111711 :$c$17.00
050 0 $aHF5822$b.S3 1978
082 $a659.1/01/9
100 10 $aScott, Walter Dill,$d1869-1955.
245 14 $aThe psychology of advertising /$cWalter Dill Scott.
260 0 $aNew York :$bArno Press,$c1978 [c1910]
300 $a280 p. :$bill. ;$c21 cm.
440 2 $aA Century of marketing
500 $aReprint of the 5th ed. published in 1913 by Small, Maynard & Co., Boston.
504 $aBibliography: p. 247-271.
500 $aIncludes index.
650 0 $aAdvertising$xPsychological aspects.