| Record ID | ia:psychologyofente0000unse_o7k7 |
| Source | Internet Archive |
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| Download MARC binary | https://www.archive.org/download/psychologyofente0000unse_o7k7/psychologyofente0000unse_o7k7_meta.mrc |
LEADER: 00908cam a22002898a 4500
001 2011046657
003 DLC
005 20140228103001.0
008 111110s2012 nyu b 001 0 eng
010 $a 2011046657
020 $a9781848729445 (hardcover : alk. paper)
040 $aDLC$cDLC
042 $apcc
050 00 $aHF5827.9$b.P78 2012
082 00 $a659.101/9$223
245 04 $aThe psychology of entertainment media :$bblurring the lines between entertainment and persuasion /$ceditor, L.J. Shrum.
250 $a2nd ed.
260 $aNew York :$bRoutledge,$c2012.
263 $a1212
300 $ap. cm.
504 $aIncludes bibliographical references and index.
650 0 $aSubliminal advertising.
650 0 $aAdvertising$xPsychological aspects.
650 0 $aMass media$xPsychological aspects.
650 0 $aPersuasion (Psychology)
650 0 $aManipulative behavior.
700 1 $aShrum, L. J.