| Record ID | ia:publicrelationsv0000guth_l9u9 |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/publicrelationsv0000guth_l9u9/publicrelationsv0000guth_l9u9_marc.xml |
| Download MARC binary | https://www.archive.org/download/publicrelationsv0000guth_l9u9/publicrelationsv0000guth_l9u9_meta.mrc |
LEADER: 00830cam a2200265 a 4500
001 2010036821
003 DLC
005 20110525083847.0
008 100830s2012 maua b 001 0 eng
010 $a 2010036821
020 $a9780205811809
020 $a0205811809
040 $aDLC$cDLC$dDLC
050 00 $aHM1221$b.G87 2012
082 00 $a659.2$222
100 1 $aGuth, David.
245 10 $aPublic relations :$ba values-driven approach /$cDavid W. Guth, Charles Marsh.
250 $a5th ed.
260 $aBoston :$bAllyn & Bacon,$cc2012.
300 $axxviii, 564 p. :$bill. (chiefly col.) ;$c24 cm.
504 $aIncludes bibliographical references and index.
650 0 $aPublic relations.
650 0 $aPublic relations$xMoral and ethical aspects.
650 0 $aPublic relations$vCase studies.
700 1 $aMarsh, Charles,$d1955-