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MARC record from Internet Archive

LEADER: 02933cam 2200541 a 4500
001 ocm39981332
003 OCoLC
005 20180919011634.0
008 980922s1999 ilua 001 0 eng
010 $a 98045630
040 $aDLC$beng$cDLC$dBAKER$dBTCTA$dYDXCP$dOCLCG$dTULIB$dBDX$dOCLCF$dOCLCQ$dOCLCO$dOCLCQ$dR7R$dOCLCQ$dOCLCA
020 $a0844203513$q(softbound ;$qstudent text)
020 $a9780844203515$q(softbound ;$qstudent text)
020 $a0844203521$q(student workbook)
020 $a9780844203522$q(student workbook)
035 $a(OCoLC)39981332
043 $an-us---
050 00 $aHM263$b.B538 1999
082 00 $a659.2$221
100 1 $aBivins, Thomas H.$q(Thomas Harvey),$d1947-
245 10 $aPublic relations writing :$bthe essentials of style and format /$cThomas H. Bivins.
250 $a4th ed.
260 $aLincolnwood, Ill., USA :$bNTC/Contemporary Pub. Group,$c℗♭1999.
300 $axiii, 385 pages :$billustrations ;$c23 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
500 $aRevised edition of: Handbook for public relations writing.
500 $aIncludes index.
505 0 $aWriting for public relations -- Planning your message -- Choosing the right message and medium -- Ethical and legal issues in public relations writing -- Media relations and placement -- News releases and backgrounders -- Annual reports -- Newsletters, magazines, and feature writing -- Brochures, flyers and print advertising -- Television and radio -- Speeches and presentations -- Design, printing, and desktop publishing -- The digital media -- The basics of grammar -- The basics of style.
650 0 $aPublic relations$zUnited States.
650 0 $aPublic relations$zUnited States$xAuthorship.
650 7 $aPublic relations.$2fast$0(OCoLC)fst01082892
650 7 $aPublic relations$xAuthorship.$2fast$0(OCoLC)fst01082895
651 7 $aUnited States.$2fast$0(OCoLC)fst01204155
700 1 $aBivins, Thomas H.$q(Thomas Harvey),$d1947-$tHandbook for public relations writing.
776 08 $iOnline version:$aBivins, Thomas H. (Thomas Harvey), 1947-$tPublic relations writing.$b4th ed.$dLincolnwood, Ill., USA : NTC/Contemporary Pub. Group, ℗♭1999$w(OCoLC)760327978
856 41 $3Table of contents$uhttp://catdir.loc.gov/catdir/enhancements/fy0602/98045630-t.html
856 42 $3Publisher description$uhttp://catdir.loc.gov/catdir/enhancements/fy0602/98045630-d.html
938 $aBaker & Taylor$bBKTY$c55.75$d55.75$i0844203513$n0003218108$sactive
938 $aBaker & Taylor$bBKTY$c26.30$d26.30$i0844203521$n0003218109$sactive
938 $aBrodart$bBROD$n55671837$c$36.00
938 $aBaker and Taylor$bBTCP$n98045630
938 $aYBP Library Services$bYANK$n7971058
029 1 $aAU@$b000014187767
029 1 $aYDXCP$b1570959
994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 140 OTHER HOLDINGS