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MARC record from Internet Archive

LEADER: 00830cam a2200229 a 4500
001 c2ee58383bab4bf58327bcaa44916137
003 UK-BiTAL
005 20050705141200.0
008 970620s1994 xxk | 000 ||eng|d
020 $a0123554853
035 $a()0123554853
040 $aDO$cDO$dUD(78)$dUK-BiTAL
245 00 $aQuantitative methods in marketing /$cedited by Graham J. Hooley and Michael K. Hussey.
260 $aLondon :$bAcademic Press,$c1994.
300 $a272p. ;$c23 cm.
500 $aOriginally published as Special Issue volume 10(1-3) of the Journal of marketing management, Jan/Feb/April 1994.
504 $aIncludes bibliographical references and index.
650 0 $aMarketing.
650 0 $aMarketing$xStatistical methods.
650 0 $aCommercial statistics.
700 1 $aHooley, Graham J.
700 1 $aHussey, Michael K.