| Record ID | ia:rethinkingmarket0000schi |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/rethinkingmarket0000schi/rethinkingmarket0000schi_marc.xml |
| Download MARC binary | https://www.archive.org/download/rethinkingmarket0000schi/rethinkingmarket0000schi_meta.mrc |
LEADER: 00956cam a22002654a 4500
001 2007047241
003 DLC
005 20090829093617.0
008 071116s2009 njua bi 001 0 eng
010 $a 2007047241
020 $a9780132393898 (pbk.)
020 $a0132393891 (pbk.)
040 $aDLC$cDLC$dDLC
050 00 $aHF5415$b.S326 2009
100 1 $aSchindehutte, Minet.
245 10 $aRethinking marketing :$bthe entrepreneurial imperative /$cMinet Schindehutte, Michael H. Morris, Leyland F. Pitt.
260 $aUpper Saddle River, N.J. :$bPearson Prentice Hall,$cc2009.
300 $axxxii, 352 p. :$bill. ;$c23 cm.
490 0 $aThe Prentice Halal entrepreneurship series
504 $aIncludes bibliographical references and indexes.
650 0 $aMarketing.
650 0 $aMarketing$xManagement.
700 1 $aMorris, Michael H.
700 1 $aPitt, Leyland F.
856 41 $3Table of contents only$uhttp://www.loc.gov/catdir/toc/ecip085/2007047241.html