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LEADER: 07480cam 2200925Ma 4500
001 ocn269373354
003 OCoLC
005 20190628081032.0
008 080209s2007 njua of 001 0 eng d
006 m o d
007 cr zn|||||||||
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019 $a243608424$a656283664$a703101703$a961666811$a962691790
020 $a9781435659469$q(electronic bk.)
020 $a1435659465$q(electronic bk.)
020 $a9781601638014$q(electronic bk. ;$qAdobe Digital Editions)
020 $a1601638019$q(electronic bk. ;$qAdobe Digital Editions)
020 $z9781564149527
020 $z1564149528
035 $a(OCoLC)269373354$z(OCoLC)243608424$z(OCoLC)656283664$z(OCoLC)703101703$z(OCoLC)961666811$z(OCoLC)962691790
037 $aDFDA79F2-B1B1-45B8-8713-E4D2BE99ABDD$bOverDrive, Inc.$nhttp://www.overdrive.com
050 4 $aHF5730$b.S54 2007eb
072 7 $aBUS$x043010$2bisacsh
082 04 $a659.13/3$222
100 1 $aSheldon, George.
245 10 $aSales & pitch letters for busy people :$btime-saving, money-making, ready-to-use letters for any prospect /$cGeorge Sheldon.
246 3 $aSales and pitch letters for busy people
260 $aFranklin Lakes, N.J. :$bCareer Press,$c℗♭2007.
300 $a1 online resource (283 pages) :$billustrations
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
500 $aIncludes index and link to CD content.
500 $aTitle from title screen.
505 0 $aWhat are sales and pitch letters? -- Basic parts of letters -- Formatting basics -- Rules you cannot break -- Improving your prose -- Making your letters better -- Direct selling letters -- Arranging appointments -- Follow up letters -- Sales letters to customers -- Pitch letters -- Special sales, pitch, and marketing documents -- E-mail, faxes, and other electronic delivery -- Using mail merge, contact managers, and other automated systems.
520 $aSales and marketing is a fast-paced environment, and there is never enough time to write good letters — letters that will communicate, convince, and close. Sales and Pitch Letters for Busy People will help salespeople at every level save time and avoid having to produce sales and pitch letters from scratch. Sales and Pitch Letters for Busy People is a handy, quick-reference guide that not only tells you how to write virtually any kind of sales pitch letters, but includes a wide range of samples that you can easily and quickly adapt and use right now. This book includes concise, easy-to-use writing tips and resources that get attention — and results! Packed with solid writing advice and useful techniques, this guide will cut the time you spend on writing sales, marketing, and pitch letters by half — and will help you get the results you want and need. Don't worry about finding the "right" word or phrase, or even the "right" format of your sales correspondence — the work has been done for you. Some example letters presented are: -Sales letters offering special discounts -Pitch letters introducing a new product or service -Letters that request referrals -Referral marketing campaigns -Pitch letters to the media -Cold call sales letters -Marketing campaigns for service businesses -E-mail pitch and sales letters -Letters for selling more to existing customers The letters can be copied, modified, and customized to fit your requirements. Creating and writing compelling and effective sales and pitch letters have never been so easy! George Sheldon has been a professional freelance writer, journalist, and author for more than 30 years. He is coauthor of Cash in on the Coming Real Estate Crash and The Complete Idiot's Guide to Real Estate Investing Basics. He is the author of more than 20 books, a member of the American Society of Journalists and Authors (ASJA), and works as an editorial consultant. He is based in Lancaster, Pennsylvania.
650 0 $aSales letters$vHandbooks, manuals, etc.
650 0 $aAdvertising copy$vHandbooks, manuals, etc.
650 0 $aElectronic mail messages$vHandbooks, manuals, etc.
650 0 $aFacsimile transmission$vHandbooks, manuals, etc.
650 0 $aInternet marketing$vHandbooks, manuals, etc.
650 7 $aBUSINESS & ECONOMICS$xMarketing$xDirect.$2bisacsh
650 7 $aAdvertising copy.$2fast$0(OCoLC)fst00797842
650 7 $aElectronic mail messages.$2fast$0(OCoLC)fst00907328
650 7 $aFacsimile transmission.$2fast$0(OCoLC)fst00919619
650 7 $aInternet marketing.$2fast$0(OCoLC)fst00977272
650 7 $aSales letters.$2fast$0(OCoLC)fst01103832
650 7 $aBusiness Communication.$2hilcc
650 7 $aCommerce.$2hilcc
650 7 $aBusiness & Economics.$2hilcc
655 7 $aHandbooks, manuals, etc.$2fast
655 7 $aHandbooks and manuals.$2fast
655 4 $aElectronic books.
655 0 $aElectronic books.
776 08 $iPrint version:$aSheldon, George.$tSales & pitch letters for busy people.$dFranklin Lakes, NJ : Career Press, ℗♭2007$z9781564149527$z1564149528$w(DLC) 2007025095$w(OCoLC)144772282
856 40 $3Books24x7$uhttp://www.books24x7.com/marc.asp?bookid=16517
856 40 $3EBSCOhost$uhttp://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=231095
856 40 $3OverDrive$uhttps://www.overdrive.com/search?q=DFDA79F2-B1B1-45B8-8713-E4D2BE99ABDD
856 40 $uhttps://library.biblioboard.com/content/1739197b-ac25-4e27-a323-cef19dabadb9$zView this content on BiblioBoard.
856 42 $3Image$uhttps://library.biblioboard.com/ext/api/media/1739197b-ac25-4e27-a323-cef19dabadb9/assets/thumbnail.jpg$zThumbnail cover image
856 4 $3Image$uhttp://images.contentreserve.com/ImageType-100/2017-1/{DFDA79F2-B1B1-45B8-8713-E4D2BE99ABDD}Img100.jpg
856 40 $uhttp://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=231095$zLink to full text in EBSCOHost
856 40 $uhttp://0-search.ebscohost.com.librarycatalog.vts.edu/login.aspx?direct=true&scope=site&db=nlebk&AN=231095
856 40 $3Northern Lakes College Access$uhttp://search.ebscohost.com/login.aspx?direct=true&scope=site&db=e000xna&AN=231095$z(Unlimited Concurrent Users)$zfrom EBSCO Academic Collection
856 4 $3Available from Skillsoft Books Business Pro$idbcode=AAQWS; providercode=PRVAEB$uhttps://cornell-library.skillport.com/skillportfe/main.action?assetid=16517$zConnect to online resource.
856 40 $3EBSCOhost$uhttp://er.llcc.edu:2048/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=231095$yClick here for LLCC access.
856 40 $uhttp://www.vlebooks.com/vleweb/product/openreader?id=none&isbn=9781601638014
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994 $aZ0$bP4A
948 $hNO HOLDINGS IN P4A - 1140 OTHER HOLDINGS