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LEADER: 02502cam a2200349 a 4500
001 2010047416
003 DLC
005 20110513083206.0
008 101105s2011 inua 001 0 eng
010 $a 2010047416
020 $a9780470902592 (pbk.)
020 $a9781118025482 (ebk.)
020 $a9781118025505 (ebk.)
020 $a9781118025499 (ebk.)
040 $aDLC$cDLC$dDLC
042 $apcc
050 00 $aZA4230$b.G73 2011
082 00 $a025.04$222
084 $aCOM060080$2bisacsh
100 1 $aGrappone, Jennifer.
245 10 $aSearch engine optimization :$ban hour a day /$cJennifer Grappone, Gradiva Couzin.
250 $a3rd ed.
260 $aIndianapolis, Ind. :$bWiley Pub.,$cc2011.
300 $axxiii, 408 p. :$bill. ;$c24 cm.
500 $aIncludes index.
520 $a"The third edition of the bestselling guide to do-it-yourself SEO Getting seen on the first page of search engine result pages is crucial for businesses and online marketers. Search engine optimization helps improve Web site rankings, and it is often complex and confusing. This task-based, hands-on guide covers the concepts and trends and then lays out a day-by-day strategy for developing, managing, and measuring a successful SEO plan. With tools you can download and case histories to illustrate key points, it's the perfect solution for busy marketers, business owners, and others whose jobs include improving Web site traffic. A successful SEO plan is vital to any business with an online presence This book provides strategies for setting goals and gaining corporate support, developing and implementing a plan, and monitoring trends and results Offers hints, tips, and techniques for everyone from one-person shops to Fortune 500 companies Companion Web site includes downloadable tracking spreadsheets, keyword list templates, templates for checking rank and site indexes, and a calendar with daily SEO tasks that you can import into your own calendar system Fully updated and expanded, Search Engine Optimization: An Hour a Day, Third Edition will help you raise your visibility on the Web."--$cProvided by publisher.
650 0 $aInternet searching$vHandbooks, manuals, etc.
650 0 $aWeb search engines$vHandbooks, manuals, etc.
650 0 $aComputer network resources$vHandbooks, manuals, etc.
650 7 $aCOMPUTERS / Web / General$2bisacsh.
700 1 $aCouzin, Gradiva.
856 42 $3Cover image$uhttp://catalogimages.wiley.com/images/db/jimages/9780470902592.jpg