| Record ID | ia:socialmediamarke0000chan |
| Source | Internet Archive |
| Download MARC XML | https://archive.org/download/socialmediamarke0000chan/socialmediamarke0000chan_marc.xml |
| Download MARC binary | https://www.archive.org/download/socialmediamarke0000chan/socialmediamarke0000chan_meta.mrc |
LEADER: 04990cam 2200829Ma 4500
001 ocn769189198
003 OCoLC
005 20200703204819.0
008 111102s2012 inua o 001 0 eng d
006 m o d
007 cr cn|||||||||
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100 1 $aChan, Lawrence.
245 10 $aSocial media marketing for digital photographers /$cLawrence Chan.
260 $aIndianapolis, IN :$bJohn Wiley & Sons,$c©2012.
300 $a1 online resource :$billustrations
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
520 $aWith the rapid rise of both digital photography and social media, amateur photographers can now turn what was once a hobby into a thriving business. Social media sites such as Twitter, Facebook, LinkedIn, and Flickr offer loads of exciting marketing opportunities. This practical guide from a well-respected professional photographer shows you how to take advantage of social media to grow a profitable photography business. If you've been wondering which social media sites to use, how to use them, how often to use them, and more, this book is for you.
500 $aIncludes index.
505 0 $a#about the author; ##credits; #acknowledgments; #introduction; #chapter 1; The 2.0 Evolution; Dynamic Marketing; Earning Trust; Relevant Relationships; Emergence of Social Platforms; Social Politics; Socializing; #chapter2; SWOT Analysis; Structural Goals; Action Goals; Strategies Support Goals; Tactics Support Strategies; Socializing; #chapter 3; Zoom In; Examine; Capture; Evaluate; Socializing; #chapter 4; Action Plan; Know Thyself ... and Stick with It; Be Personable; Emotional Triggers; Amplify Your Message; Delivery Persona; Say What?; Become the Authority; Validation; #chapter 5.
650 0 $aPhotography$xInternet marketing.
650 0 $aCommercial photography.
650 7 $aCOMPUTERS$xDigital Media$xPhotography.$2bisacsh
650 7 $aPHOTOGRAPHY$xReference.$2bisacsh
650 7 $aTECHNOLOGY & ENGINEERING$xImaging Systems.$2bisacsh
650 7 $aCommercial photography.$2fast$0(OCoLC)fst00869562
655 4 $aElectronic books.
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