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LEADER: 03913cam 2200529 a 4500
001 ocn457010511
003 OCoLC
005 20211116220825.0
008 091005s2011 maua b 001 0 eng
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035 $a(OCoLC)457010511$z(OCoLC)946540488$z(OCoLC)962886032
050 00 $aHF5721$b.H37 2011
082 00 $a808/.066651$222
100 1 $aHarty, Kevin J.
245 10 $aStrategies for business and technical writing /$cKevin J. Harty.
250 $a7th ed.
260 $aBoston :$bLongman,$c©2011.
300 $axiii, 338 pages :$billustrations ;$c23 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
338 $avolume$bnc$2rdacarrier
504 $aIncludes bibliographical references and index.
505 0 $aPreface -- Introduction -- PART ONE: PROCESS AS WELL AS PRODUCT: Using PAFEO planning / John Keenan -- The writing process / Michael E. Adelstein -- Evaluating and testing as you revise / Linda Flower and John Ackerman -- The project worksheet for efficient writing management / John S. Harris -- The composing process of an engineer / Jack Selzer -- PART TWO: PROBLEMS WITH LANGUAGE: Gobbledygook / Stuart Chase -- "What do you mean you don't like my style?" / John S. Fielden -- Clear writing means clear ... / Marvin H. Swift -- A guide to nonsexist language / University of Wisconsin-Extension Equal Opportunities Program Office and Department of Agricultural Journalism -- PART THREE: BUSINESS AND TECHNICAL CORRESPONDENCE: The importance of memos, letters, and E-mail / Sjaron J. Gerson and Steven M. Gerson -- Making your correspondence get results / David V. Lewis -- "I have some bad news for you" / Allan A. Glatthorn -- How to use bottom-line writing in corporate communications / John S. Fielden and Ronald E. Dulck --PART FOUR: REPORTS AND LONGER DOCUMENTS: . Audience analysis: the problem and a solution / J.C. Mathes and Dwight W. Stevenson -- What experienced collaborators say about collaborative writing / Nancy Allen, Dianne Atkinson, Meg Morgan, Teresa Moore, and Craig Snow -- The report writing pitfalls: how to avoid them / Vincent Vinci -- A pixel (picture) is worth a thousand words / Sheryl Lindsell-Roberts -- How to lie with statistics / Darrell Huff -- Strategies of persuasion / David W. Ewing -- Determining the ethics of style / Dan Jones -- PART FIVE: RESUMES AND OTHER WRITTEN MATERIALS FOR A JOB SEARCH: Writing resumes and letters in the language of employers / John L. Munschauer -- The basics of a cover letter / Steven Graber -- Writing resumes / Diana C. Reep -- Resumes formats / Matthew Yate -- Follow-up letters / Karl Weber and Rob Kaplan.
520 8 $aTo teach effective writing for the world of work, this anthology uses reading selections from seasoned professionals in business, technical, and academic fields to serve as examples and models and provide sound advice for writers at any level.
650 0 $aCommercial correspondence.
650 0 $aBusiness report writing.
650 0 $aTechnical writing.
650 7 $aBusiness report writing.$2fast$0(OCoLC)fst00842879
650 7 $aCommercial correspondence.$2fast$0(OCoLC)fst00869429
650 7 $aTechnical writing.$2fast$0(OCoLC)fst01144965
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