MARC Record from marc_cca

LEADER: 01603cam 2200361 a 45 0
001 37451829
003 OCoLC
005 20050413172117.0
008 970729s1998 vaua b 001 0 eng
010 $a97033355
020 $a0813917824 (cloth : alk. paper)
020 $a0813918111 (paper)
040 $aDLC$cDLC$dC#P$dEZU
043 $an-us---
049 $aCC9M
050 00 $aHF5813.U6$bM25 1998
100 1 $aManring, M. M.,$d1962-
245 10 $aSlave in a box :$bthe strange career of Aunt Jemima /$cM.M. Manring.
260 $aCharlottesville :$bUniversity Press of Virginia,$c1998.
300 $aix, 210 p. :$bill. ;$c24 cm.
440 4 $aThe American South series.
504 $aIncludes bibliographical references (p. 197-206) and index.
505 0 $aCracking jokes in the Confederate supermarket -- Someone's in the kitchen: mammies, mothers, and others -- From minstrel shows to the World's Fair: the birth of Aunt Jemima -- They wre what they are: James Webb Strong and the recontruction of American advertising -- The Old South, the absent mistress, and the slave in a box -- The secret of the Bandanna: the mammy in contemporary society.
600 00 $aJemima,$cAunt.
650 0 $aAdvertising$xSocial aspects$zUnited States$xHistory$y20th century.
650 0 $aAfrican American women in advertising.
650 0 $aStereotype (Psychology) in advertising$zUnited States.
610 20 $aQuaker Oats Company.
655 7 $aDiversity resources, African and African American.
907 $a.b10527564$bsf $c-
902 $a080709
998 $b0$c050413$dm$ea$f-$g0
945 $lsfst