Record ID | marc_claremont_school_theology/CSTMARC2_barcode.mrc:100038248:7593 |
Source | marc_claremont_school_theology |
Download Link | /show-records/marc_claremont_school_theology/CSTMARC2_barcode.mrc:100038248:7593?format=raw |
LEADER: 07593cam a2201045Ka 4500
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008 130722s2013 enk o 001 0 eng d
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049 $aMAIN
100 1 $aBarrow, Colin.
245 14 $aThe 30 day MBA :$byour fast track guide to business success /$cColin Barrow.
250 $a3rd ed.
260 $aLondon :$bKogan Page Limited,$c2013.
300 $a1 online resource
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520 $aDrawing on the twelve core disciplines of business, including business law, economics, marketing and finance, this third edition of the hugely successful The 30 Day MBA shows you to use key business concepts and tools to assess business decisions and implement strategy. Now with a new concept for each chapter - including crowdfunding, digital marketing, business incubators and the 80/20 principle - it also provides coverage of the key optional modules: Mergers and Acquisitions and International Business. New case studies include Volkswagen Group China, Google in China, IKEA, Meraki, Ocado, Fo.
588 0 $aPrint version record.
505 0 $aList of figures; List of tables; Introduction; 01 Accounting; The rules of the game; Fundamental conventions; Accounting conventions; The rule makers; Bookkeeping -- the way transactions are recorded; Cash flow; The income statement/profit and loss account; The balance sheet; Filing accounts; Financial ratios; Analysing accounts; Accounting ratios; Getting company accounts; Ratio analysis spreadsheets; Break-even analysis; 02 Finance; Sources of funds; How leverage/gearing works; Borrowed money; Banks; Bonds, debentures and mortgages; Asset-backed financiers; Equity.
505 8 $aHow business history is studied in business schoolsBabylon and beyond (4000 bc-1000 ad); Mediaeval merchants (1000-1700); The era of ventures (1700-1900); The age of financial panics (1900-to date); 06 Business law; Corporate structures; Employment law; Employment legislation; Intellectual property; 07 Economics; Schools of economic thought; Micro vs macroeconomics; Market structures; Essential economics; Business cycles; Inflation; Interest rates; Economic policy and tools; More concerns; The broken window fallacy; 08 Entrepreneurship; Why entrepreneurship matters.
505 8 $aWho makes a good entrepreneur?Entrepreneurial categories; Family business; Business incubators: where entrepreneurs hang out; 09 Ethics and social responsibility; Teaching ethics and social responsibility in business schools; Owners vs directors: the start of the ethical tug of war; Understanding stakeholders; Mapping out the stakeholders; Assessing obligations; Stakeholder strategies; Implementing ethical and responsible strategies; Does being ethical pay off?; 10 Operations management; Outsourcing and the value chain; Production methods and control; Inventory management; Quality.
505 8 $aInformation technologySupply chain channel structures; 11 Quantitative and qualitative research and analysis; Quantitative research and analysis; Qualitative research and analysis; Triangulation; 12 Strategy; Devising strategy -- the overview; The experience (or learning) curve; Differentiation; Focus; First to market: possible international advantages; Industry analysis; Shaping strategy -- tools and techniques; Environmental; Appendix 1 Elective: Introduction toInternational Global Business; Appendix 2 Elective: Business Planning; Index.
590 $bArchive
650 0 $aIndustrial management.
650 0 $aManagement$xStudy and teaching.
650 0 $aMaster of business administration degree.
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650 7 $aManagement & Management Techniques.$2bicssc
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655 4 $aElectronic books.
776 08 $iPrint version:$aBarrow, Colin.$t30 day MBA.$b3rd ed.$dLondon : Kogan Page Limited, 2013$z9780749469900$w(DLC) 2013011417$w(OCoLC)827258164
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