MARC Record from marc_claremont_school_theology

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008 111130s2012 nyua ob 001 0 eng d
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020 $a0199782741
020 $a9780199782741
020 $z9780199782536$q(hardcover ;$qalk. paper)
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020 $z9780199782741
020 $z0199782539
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043 $an-us---
050 4 $aJK2281$b.K74 2012
072 7 $aPOL$x016000$2bisacsh
082 04 $a324.70973$223
049 $aMAIN
100 1 $aKreiss, Daniel.
245 10 $aTaking our country back :$bthe crafting of networked politics from Howard Dean to Barack Obama /$cDaniel Kreiss.
260 $aNew York :$bOxford University Press,$c©2012.
300 $a1 online resource (xiv, 230 pages) :$billustrations.
336 $atext$btxt$2rdacontent
337 $acomputer$bc$2rdamedia
338 $aonline resource$bcr$2rdacarrier
490 1 $aOxford studies in digital politics
504 $aIncludes bibliographical references (pages 217-222) and index.
505 0 $aInnovation, infrastructure, and organization in new media campaigning -- Crafting networked politics -- Dean's demise and taking on Bush -- Wiring the party -- Organizing the Obama Campaign -- Mobilizing for victory -- Conclusion: new media campaigning from Dean to Obama.
520 8 $aDrawing on open-ended interviews with more than 50 political staffers, fieldwork during the 2008 electoral cycle, and archival research, the book follows a group of technically skilled Internet staffers who came together on the Howard Dean campaign and created a series of innovations in campaign organization, tools, and practice.
546 $aEnglish.
590 $bArchive
650 0 $aInternet in political campaigns$zUnited States$xHistory.
650 0 $aCampaign management$xTechnological innovations$zUnited States$xHistory.
650 0 $aPolitical campaigns$xTechnological innovations$zUnited States$xHistory.
650 0 $aPolitical participation$xTechnological innovations$zUnited States$xHistory.
650 0 $aPresidents$xElection$y2004$xTechnological innovations$zUnited States.
650 0 $aPresidents$xElection$y2008$xTechnological innovations$zUnited States.
650 0 $aPolitical consultants$zUnited States$xHistory$y21st century.
650 0 $aInternet$xPolitical aspects$zUnited States.
650 0 $aDigital media$xPolitical aspects$zUnited States.
650 7 $aPOLITICAL SCIENCE$xPolitical Process$xGeneral.$2bisacsh
650 7 $aPolitical participation$xTechnological innovations.$2fast$0(OCoLC)fst01983804
650 7 $aCampaign management$xTechnological innovations.$2fast$0(OCoLC)fst01937583
650 7 $aDigital media$xPolitical aspects.$2fast$0(OCoLC)fst01983619
650 7 $aInternet in political campaigns.$2fast$0(OCoLC)fst00977258
650 7 $aInternet$xPolitical aspects.$2fast$0(OCoLC)fst00977197
650 7 $aPolitical campaigns$xTechnological innovations.$2fast$0(OCoLC)fst01069217
650 7 $aPolitical consultants.$2fast$0(OCoLC)fst01069231
651 7 $aUnited States.$2fast$0(OCoLC)fst01204155
650 7 $aGovernment - U.S.$2hilcc
650 7 $aLaw, Politics & Government.$2hilcc
650 7 $aPolitical Rights - U.S.$2hilcc
648 7 $a2000-2099$2fast
655 0 $aElectronic book.
655 4 $aElectronic books.
655 7 $aHistory.$2fast$0(OCoLC)fst01411628
776 08 $iPrint version:$aKreiss, Daniel.$tTaking our country back.$dNew York : Oxford University Press, ©2012$z9780199782536$z0199782539$w(DLC) 2011048012
830 0 $aOxford studies in digital politics.
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