| Record ID | marc_columbia/Columbia-extract-20221130-001.mrc:39139518:1099 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-001.mrc:39139518:1099?format=raw |
LEADER: 01099cam a2200325 i 4500
001 31424
005 20220518184736.0
008 800930t19801980njua b 001 0 eng
010 $a 79021989
020 $a0135579759 :$c$18.95
035 $a(OCoLC)5563824
035 $a(OCoLC)ocm05563824
035 $a(CStRLIN)NYCG18742076-B
035 $9AAD2717CU
035 $a(NNC)31424
035 $a31424
050 00 $aHF5415.13$b.K64 1980
082 0 $a658.8
090 $aHF5415.13$b.K64 1980
100 1 $aKotler, Philip.$0http://id.loc.gov/authorities/names/n79105772
245 10 $aMarketing management :$banalysis, planning, and control /$cPhilip Kotler.
250 $a4th ed.
260 $aEnglewood Cliffs, N.J. :$bPrentice-Hall,$c[1980], ©1980.
300 $axi, 722 pages :$billustrations ;$c24 cm
336 $atext$2rdacontent
337 $aunmediated$2rdamedia
338 $avolume$2rdacarrier
504 $aIncludes bibliographical references and indexes.
650 0 $aMarketing$xManagement.$0http://id.loc.gov/authorities/subjects/sh85081339
852 00 $boff,bus$hHF 5415.13$i.K64 1980