| Record ID | marc_columbia/Columbia-extract-20221130-003.mrc:191927988:1446 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-003.mrc:191927988:1446?format=raw |
LEADER: 01446mam a2200349 a 4500
001 1172356
005 20220601223434.0
008 930202t19921992maua b 000 0 eng d
035 $a(OCoLC)ocm27359348
035 $a(NNC)agp0489
035 $9AGP0489CU
035 $a1172356
040 $aLAS$cLAS$dAGX
043 $an-us---
072 0 $aE720
100 1 $aFarris, Paul.
245 10 $aRetail power :$bmonster or mouse? /$cPaul W. Farris and Kusum L. Ailawadi.
260 $aCambridge, Mass. :$bMarketing Science Institute,$c[1992], ©1992.
300 $a26 pages :$billustrations ;$c28 cm.
336 $atext$2rdacontent
337 $aunmediated$2rdamedia
338 $avolume$2rdacarrier
490 1 $aReport ;$vno. 92-129
500 $a"Technical working paper."
500 $a"October 1992."
504 $aIncludes bibliographical references (p. 24-25).
650 0 $aGrocery trade$zUnited States.$0http://id.loc.gov/authorities/subjects/sh2008105427
650 0 $aRetail trade$zUnited States.$0http://id.loc.gov/authorities/subjects/sh2008110761
650 0 $aGroceries$xMarketing.
700 1 $aAilawadi, Kusum L.$0http://id.loc.gov/authorities/names/no93032120
830 0 $aReport (Marketing Science Institute) ;$vno. 92-129.$0http://id.loc.gov/authorities/names/n84745752
852 00 $boff,bus$hHF5415$i.M31 no.92/121-92/129$zBound with other titles; for a complete listing search by the call number using the Call Number search.