| Record ID | marc_columbia/Columbia-extract-20221130-003.mrc:410708024:1732 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-003.mrc:410708024:1732?format=raw |
LEADER: 01732cam a2200361 a 4500
001 1437507
005 20220602034546.0
008 940427s1994 enka b 001 0 eng d
010 $a 95100159
015 $aGB94-30491
020 $a0415046734
020 $a0415046742 (pbk.)
035 $a(OCoLC)ocm30337416
035 $9AHV5463CU
035 $a1437507
040 $aUkNcU$cDLC$dEUN$dUKM$dGZQ$dOrLoB
042 $alccopycat
050 04 $aHF5415.32$b.F678 1994
082 00 $a658.8/342$220
100 1 $aFoxall, G. R.$0http://id.loc.gov/authorities/names/n79145234
245 10 $aConsumer psychology for marketing /$cGordon R. Foxall and Ronald E. Goldsmith.
260 $aLondon ;$aNew York :$bRoutledge,$c1994.
300 $ax, 244 pages :$billustrations ;$c25 cm
336 $atext$2rdacontent
337 $aunmediated$2rdamedia
338 $avolume$2rdacarrier
504 $aIncludes bibliographical references (p. [213]-234) and index.
505 2 $aPt. I. Consumer-oriented marketing. 1. The marketing task. 2. Consumer choice in theory and practice -- Pt. II. The cognitive consumer. 3. Perceptual processes. 4. Cognitive and behavioral learning. 5. Attitudes and behavior -- Pt. III. The personal consumer. 6. Personality and cognitive style. 7. Motivation and lifestyle -- Pt. IV. Consumers in context. 8. Retail environments. 9. Consumers in the social structure.
650 0 $aConsumer behavior.$0http://id.loc.gov/authorities/subjects/sh87006429
650 0 $aMarketing$xPsychological aspects.$0http://id.loc.gov/authorities/subjects/sh2010100731
653 0 $aConsumer behaviour
700 1 $aGoldsmith, Ronald Earl.$0http://id.loc.gov/authorities/names/n89645618
852 00 $boff,bus$hHF5415.32$i.F678 1994