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MARC Record from marc_columbia

Record ID marc_columbia/Columbia-extract-20221130-003.mrc:415583761:1981
Source marc_columbia
Download Link /show-records/marc_columbia/Columbia-extract-20221130-003.mrc:415583761:1981?format=raw

LEADER: 01981fam a2200385 a 4500
001 1441069
005 20220602035018.0
008 900228t19911991nyua b 001 0 eng
010 $a 90034033
020 $a0801306507 (pbk.)
020 $a0801306663 (csd.)
035 $a(OCoLC)21229130
035 $a(OCoLC)ocm21229130
035 $9AHV9882CU
035 $a(NNC)1441069
035 $a1441069
040 $aDLC$cDLC$dDLC
050 00 $aP94$b.C45 1990
082 00 $a170$220
100 1 $aChristians, Clifford G.$0http://id.loc.gov/authorities/names/n79132422
245 10 $aMedia ethics :$bcases & moral reasoning /$cClifford G. Christians, Kim B. Rotzoll, Mark Fackler.
250 $a3rd ed.
260 $aNew York :$bLongman,$c[1991], ©1991.
300 $axviii, 445 pages :$billustrations ;$c23 cm.
336 $atext$2rdacontent
337 $aunmediated$2rdamedia
338 $avolume$2rdacarrier
490 1 $aCommunications
504 $aIncludes bibliographical references (p. 427-434) and index.
505 0 $aForeword / Georgie Anne Geyer -- Pt. I. News. 1. Business Pressures. 2. Truthtelling. 3. Reporters and Sources. 4. Social Justice. 5. Invasion of Privacy -- Pt. II. Persuasion. Advertising. 6. Special Audiences. 7. What to Advertise. 8. How to Say It. 9. Media Considerations. 10. Macro Issues. Public Relations. 11. Corporate Public Relations. 12. Public Relations Beyond Corporate Walls -- Pt. III. Entertainment. 13. Violence. 14. Profits, Wealth, and Public Trust. 15. Media Scope and Depth. 16. Censorship.
650 0 $aMass media$xMoral and ethical aspects.$0http://id.loc.gov/authorities/subjects/sh85081869
700 1 $aRotzoll, Kim B.$0http://id.loc.gov/authorities/names/n79068508
700 1 $aFackler, Mark.$0http://id.loc.gov/authorities/names/n82074060
830 0 $aCommunications (Annenberg School of Communications (University of Pennsylvania))$0http://id.loc.gov/authorities/names/n84723888
852 00 $boff,leh$hP94$i.C45 1990