| Record ID | marc_columbia/Columbia-extract-20221130-004.mrc:50378134:1496 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-004.mrc:50378134:1496?format=raw |
LEADER: 01496fam a2200361 a 4500
001 1535993
005 20220608183241.0
008 940721s1994 nyua b 000 0 eng
010 $a 94029720
020 $a0130971480 :$c$36.00
035 $a(OCoLC)30913199
035 $a(OCoLC)ocm30913199
035 $9AKB4596CU
035 $a(NNC)1535993
035 $a1535993
040 $aDLC$cDLC$dNNC
043 $ae------
050 00 $aHF5415.1263$b.E94 1994
082 00 $a658.8/0094$220
245 00 $aEuropean casebook on managing industrial and business-to-business marketing /$cedited by Per V. Jenster.
260 $aNew York :$bPrentice Hall,$c1994.
263 $a9409
300 $axxvii, 444 pages :$billustrations ;$c24 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
490 1 $aEuropean casebook series on management
500 $a"The present volume ... composed mainly of cases written by faculty at the International Institute for Management Development (IMD International) Lausanne, Switzerland"--CIP galley.
504 $aIncludes bibliographical references.
650 00 $aIndustrial marketing$zEurope$xManagement$vCase studies.
700 1 $aJenster, Per V.$0http://id.loc.gov/authorities/names/n94070473
710 2 $aIMD International (Institute)$0http://id.loc.gov/authorities/names/no90021980
830 0 $aEuropean casebook series in management.$0http://id.loc.gov/authorities/names/n94023070
852 00 $boff,bus$hHF5415.1263$i.E94 1994