MARC Record from marc_columbia

LEADER: 02176mam a2200361 a 4500
001 2085907
005 20220615201212.0
008 970620s1997 quca b 001 0 eng d
010 $acn 97900722
015 $aC97-900722-4
020 $a0773516190 (pbk.) :$c$19.95
020 $a0773516182 (bound) :$c$55.00
035 $a(OCoLC)37371176
035 $a(OCoLC)ocm37371176
035 $9AMX3277CU
035 $a(NNC)2085907
035 $a2085907
040 $aNLC$beng$cNLC$dNNC$dOrLoB-B
055 3 $aT10.68$bP69 1997
082 00 $a363.1/001/4$221
100 1 $aPowell, Douglas Alan,$d1962-$0http://id.loc.gov/authorities/names/no98074150
245 10 $aMad cows and mother's milk :$bthe perils of poor risk communication /$cDouglas Powell and William Leiss.
260 $aMontreal ;$aBuffalo :$bMcGill-Queen's University Press,$c1997.
263 $a9710
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references (p. [277]-303) and index.
505 00 $g1.$tMad Cows or Crazy Communications? --$g2.$tA Diagnostic for Risk Communication Failures --$g3.$tDioxins, or Chemical Stigmata --$g4.$tHamburger Hell --$g5.$tSilicone Breasts --$g6.$tLost in Regulatory Space: rBST --$g7.$tGene Escape --$g8.$tMother's Milk --$g9.$tTen Lessons.
520 $aCommunicating the nature and consequences of environmental and health risks is one of the most problematic areas of public policy in western democracies. Given the perceived risks associated with the food we eat, chemicals in the environment, and modern technologies, consumers need clear and timely explanations of the nature of those risks - but rarely get them.
520 8 $aUsing a series of case studies, Douglas Powell and William Leiss outline the crucial role of risk management in dealing with public controversies and analyse risk communication practice and malpractice to provide a set of lessons for risk managers and communicators.
650 0 $aRisk communication.$0http://id.loc.gov/authorities/subjects/sh87005717
700 1 $aLeiss, William,$d1939-$0http://id.loc.gov/authorities/names/n85345283
852 00 $boff,leh$hT10.68$i.P69 1997g