MARC Record from marc_columbia

LEADER: 02210mam a2200421 a 4500
001 2157978
005 20220615215941.0
008 900911s1992 iaua b s001 0 eng
010 $a 90048686
020 $a0813817889 (acid-free paper)
035 $a(OCoLC)ocm22505429
035 $9ANM3958CU
035 $a(NNC)2157978
035 $a2157978
040 $aDLC$cDLC$dPPC$dNLM$dOrLoB-B
043 $an-us---
050 00 $aHF6161.C77$bV56 1991
060 00 $aWA 11$bAA1 V7s 1992
082 00 $a659.1/966855$220
100 1 $aVinikas, Vincent.$0http://id.loc.gov/authorities/names/n90692537
245 10 $aSoft soap, hard sell :$bAmerican hygiene in an age of advertisement /$cVincent Vinikas.
250 $a1st ed.
260 $aAmes :$bIowa State University Press,$c1992.
300 $axix, 168 pages :$billustrations ;$c23 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references and index.
505 00 $tAn Introduction to Advertising as a Social Institution --$g1.$tThe Development of Promotional Magazines: National Vehicles of the Early Twentieth Century --$g2.$tSocialization and Demand Creation: Disinfectant as Deodorant --$g3.$tCosmetics and the Crisis of Gender Identity in the Early Twentieth Century: Escape from Androgyny --$g4.$tTemples of the Cult of Beauty: Magazine, Market, and Law --$g5.$tThe Cleanliness Crusade --$g6.$tAmerican Hygiene in an Age of Advertisement.
650 0 $aAdvertising$xCosmetics$zUnited States$xHistory$y20th century.
650 0 $aAdvertising$xToilet preparations$zUnited States$xHistory$y20th century.
650 0 $aAdvertising$xSoap$zUnited States$xHistory$y20th century.
650 0 $aAdvertising$xWomen's health services$zUnited States$xHistory$y20th century.
650 0 $aWomen's periodicals, American$xHistory$y20th century.
650 2 $aAdvertising$xhistory.$0https://id.nlm.nih.gov/mesh/D000329Q000266
650 2 $aBeauty Culture$xhistory.$0https://id.nlm.nih.gov/mesh/D001505Q000266
650 2 $aCosmetics$xhistory.$0https://id.nlm.nih.gov/mesh/D003358Q000266
651 2 $aUnited States.$0https://id.nlm.nih.gov/mesh/D014481
852 00 $bglx$hHF6161.C77$iV56 1991