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MARC Record from marc_columbia

Record ID marc_columbia/Columbia-extract-20221130-005.mrc:329777006:2717
Source marc_columbia
Download Link /show-records/marc_columbia/Columbia-extract-20221130-005.mrc:329777006:2717?format=raw

LEADER: 02717fam a2200397 a 4500
001 2257945
005 20220616003417.0
008 980130t19991999ncua b 001 0 eng
010 $a 98011935
020 $a0807824399 (alk. paper)
035 $a(OCoLC)38392246
035 $a(OCoLC)ocm38392246
035 $9ANZ6789CU
035 $a(NNC)2257945
035 $a2257945
040 $aDLC$cDLC$dDLC$dNNC$dOrLoB-B
043 $an-us---
050 00 $aHD59.6.U6$bM548 1999
082 00 $a331.7/616592/0973$221
100 1 $aRussell, Karen Miller.$0http://id.loc.gov/authorities/names/n98010149
245 14 $aThe voice of business :$bHill & Knowlton and postwar public relations /$cKaren S. Miller.
260 $aChapel Hill, NC :$bThe University of North Carolina Press,$c[1999], ©1999.
300 $axii, 261 pages :$billustrations ;$c24 cm.
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
490 1 $aThe Luther Hartwell Hodges series on business, society, and the state
504 $aIncludes bibliographical references (p. 199-252) and index.
505 00 $gPt. 1.$tPolicies and Practices.$g1.$tForged in Steel: Founding Hill and Knowlton.$g2.$tAir Power Is Peace Power: Postwar Trade Association Public Relations.$g3.$tClient as Consumer: Selling Hill and Knowlton --$gPt. 2.$tInfluencing Discourse.$g4.$tThe Great Margarine Controversy: Public Relations and Politics.$g5.$tThe Mills Are Seized: Public Relations and Public Discourse.$g6.$tSmoke and Mirrors: Public Relations and the News Media --$gPt. 3.$tChanges at Hill and Knowlton.$g7.$tA Voice with an Accent: Hill and Knowlton Abroad.$g8.$tHill and Knowlton since 1955.$g9.$tHill and Knowlton and Postwar America.$gApp.$tClient Lists.
520 $aIn 1933, John W. Hill opened the New York office of what would become the most important public relations agency in history: Hill & Knowlton, Inc. By 1959, the firm had a payroll of 250 employees around the world and was ranked as the best in its business by journalists and other public relations practitioners.
520 8 $aThe Voice of Business, the first full-length study of a single public relations firm, chronicles the influence exerted by Hill & Knowlton on American public discourse in the years following World War II.
610 20 $aHill and Knowlton, Inc.$xHistory.
650 0 $aPublic relations firms$zUnited States$xHistory.
650 0 $aWorld politics$y1945-1989$xPublic opinion.
650 0 $aPublic opinion$zUnited States.$0http://id.loc.gov/authorities/subjects/sh2010105279
830 0 $aLuther Hartwell Hodges series on business, society, and the state.$0http://id.loc.gov/authorities/names/n97109935
852 00 $boff,bus$hHD59.6.U6$iM548 1999