| Record ID | marc_columbia/Columbia-extract-20221130-005.mrc:551070078:1047 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-005.mrc:551070078:1047?format=raw |
LEADER: 01047fam a2200301 a 4500
001 2433538
005 20220616043954.0
008 000721s2000 enk b 001 0 eng d
010 $a 00698066
015 $aGBA0-10129
020 $a0761956581
020 $a076195659X (pbk.)
035 $a(OCoLC)ocm43378085
035 $9APY0340CU
035 $a2433538
040 $aUKM$cUKM$dGZQ$dDLC
042 $alccopycat
050 00 $aP91.3$b.G86 2000
082 00 $a302.23/07/2$221
100 1 $aGunter, Barrie.$0http://id.loc.gov/authorities/names/n83201716
245 10 $aMedia research methods :$bmeasuring audiences, reactions and impact /$cBarrie Gunter.
260 $aLondon ;$aThousand Oaks, Calif. :$bSage Publications,$c2000.
300 $a314 pages ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references (p. [280]-307) and index.
650 0 $aMass media$xResearch$xMethodology.$0http://id.loc.gov/authorities/subjects/sh2008107504
852 00 $bleh$hP91.3$i.G86 2000