Record ID | marc_columbia/Columbia-extract-20221130-006.mrc:343926981:1786 |
Source | marc_columbia |
Download Link | /show-records/marc_columbia/Columbia-extract-20221130-006.mrc:343926981:1786?format=raw |
LEADER: 01786mam a22003374a 4500
001 2804239
005 20221013014158.0
008 000526t20012001nyua b 001 0 eng
010 $a 00043275
020 $a0471380717 (cloth : alk. paper)
020 $a9780470009475
035 $a(OCoLC)ocm44174309
035 $9ARS3739CU
035 $a(NNC)2804239
035 $a2804239
040 $aDLC$cDLC$dOrLoB-B
042 $apcc
050 00 $aHD30.28$b.S25 2001
082 00 $a658.4/021$221
100 1 $aSaloner, Garth.$0http://id.loc.gov/authorities/names/n86005014
245 10 $aStrategic management /$cGarth Saloner, Andrea Shepard, Joel Podolny.
260 $aNew York :$bJohn Wiley,$c[2001], ©2001.
300 $axvii, 442 pages :$billustrations ;$c25 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references and index.
520 1 $a"This new book presents practical frameworks and concepts to help managers think strategically. The book draws on current economics and organization theory to create a package of conceptual tools for managers who are responsible for setting their company's direction.".
520 8 $a"These tools help them understand how their company's performance is affected by its competitive environment, its position in its value chain, its capabilities, its organization design, and its ability to change. The concepts presented in this book build a foundation for creating business strategies to guide decision-making within the firm toward its longterm goals."--BOOK JACKET.
650 0 $aStrategic planning.$0http://id.loc.gov/authorities/subjects/sh85128511
700 1 $aShepard, Andrea.$0http://id.loc.gov/authorities/names/no93012407
852 00 $boff,bus$hHD30.28$i.S25 2001