| Record ID | marc_columbia/Columbia-extract-20221130-007.mrc:27801926:1126 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-007.mrc:27801926:1126?format=raw |
LEADER: 01126fam a22003134a 4500
001 3022333
005 20221019194711.0
008 000823t20012001si a 001 0 eng
010 $a 00045590
020 $a0471845965 (cloth : alk. paper)
035 $a(OCoLC)45024363
035 $a(OCoLC)ocm45024363
035 $9ATH0752CU
035 $a(NNC)3022333
035 $a3022333
040 $aDLC$cDLC$dDLC
042 $apcc
050 00 $aHF5415.13$b.T395 2001
082 00 $a658.8/27$221
100 1 $aTemporal, Paul.$0http://id.loc.gov/authorities/names/nb97090688
245 10 $aHi-tech hi-touch branding :$bcreating brand power in the age of technology /$cPaul Temporal and K.C. lee.
260 $aSingapore ;$aNew York :$bWiley,$c[2001], ©2001.
300 $ax, 219 pages :$billustrations ;$c24 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
500 $aIncludes index.
650 0 $aBranding (Marketing)$0http://id.loc.gov/authorities/subjects/sh2007006470
650 0 $aElectronic commerce.$0http://id.loc.gov/authorities/subjects/sh96008434
852 00 $boff,bus$hHF5415.13$i.T395 2001