| Record ID | marc_columbia/Columbia-extract-20221130-007.mrc:300138169:1100 |
| Source | marc_columbia |
| Download Link | /show-records/marc_columbia/Columbia-extract-20221130-007.mrc:300138169:1100?format=raw |
LEADER: 01100mam a2200325 a 4500
001 3300899
005 20221020032727.0
008 020513s2002 enka 001 0 eng
015 $aGBA2-Z4624
020 $a0750656255
035 $a(OCoLC)56194961
035 $a(OCoLC)ocm56194961
035 $9AUT8973CU
035 $a(NNC)3300899
035 $a3300899
040 $aUKM$cUKM$dORU
082 04 $a658.802$221
090 $aHF5415.13$b.M369183 2002
100 1 $aMcDonald, Malcolm.$0http://id.loc.gov/authorities/names/n86814511
245 10 $aMarketing plans :$bhow to prepare them, how to use them /$cMalcolm McDonald.
250 $a5th ed.
260 $aOxford :$bButterworth-Heinemann,$c2002.
300 $axix, 630 pages :$billustrations ;$c25 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
500 $aPrevious ed.: 1999.
500 $aIncludes index.
650 0 $aMarketing.$0http://id.loc.gov/authorities/subjects/sh85081333
650 0 $aMarketing$xPlanning.$0http://id.loc.gov/authorities/subjects/sh2008107431
852 00 $boff,bus$hHF5415.13$i.M33 2002g