MARC Record from marc_columbia

LEADER: 02161mam a2200385 a 4500
001 3320733
005 20221020041151.0
008 020222t20022002nyu b 001 0 eng
010 $a 2002019365
020 $a0609604899
035 $a(OCoLC)ocm49312510
035 $9AUW7321CU
035 $a3320733
040 $aDLC$cDLC$dC#P$dOrLoB-B
043 $an-us---
050 00 $aE184.A1$bW96 2002
082 00 $a305.8/034073$221
100 1 $aWynter, Leon E.$0http://id.loc.gov/authorities/names/n2002028758
245 10 $aAmerican skin :$bpop culture, big business, and the end of white America /$cLeon E. Wynter.
250 $a1st ed.
260 $aNew York :$bCrown Publishers,$c[2002], ©2002.
300 $a296 pages ;$c25 cm
336 $atext$btxt$2rdacontent
337 $aunmediated$bn$2rdamedia
504 $aIncludes bibliographical references (p. 283-288) and index.
505 00 $gCh. 1.$tThe Color and the Dream --$gCh. 2.$tColor Under Cover from the Great War to the Cold War --$gCh. 3.$tThe 1950s Set Up the 1960s and 1970s: American Is As Americans Buy --$gCh. 4.$tMarketing in Color: New Niches Flow into the Mainstream --$gCh. 5.$tTransracial America Sells --$gCh. 6.$tYouth Culture Leads the Way: Hey Kids Rule! --$gCh. 7.$tMajority Minority: The Short Life and Death of the Great Racial Oxymoron --$gCh. 8.$tThe Rise and Fall of Ethnic Marketing: What Race Had to Do with It --$gCh. 9.$tAmerican Skin.
651 0 $aUnited States$xRace relations.$0http://id.loc.gov/authorities/subjects/sh85140494
650 0 $aPopular culture$zUnited States$xHistory$y20th century.$0http://id.loc.gov/authorities/subjects/sh2008109606
650 0 $aWhite people$xRace identity$zUnited States.$0http://id.loc.gov/authorities/subjects/sh2008113472
650 0 $aAfrican Americans in popular culture$xHistory.
650 0 $aRacism$zUnited States$xHistory$y20th century.$0http://id.loc.gov/authorities/subjects/sh2008110370
650 0 $aRacism$xEconomic aspects$zUnited States$xHistory$y20th century.
650 0 $aMarketing$xSocial aspects$zUnited States$xHistory$y20th century.
852 00 $bleh$hE184.A1$iW96 2002
852 00 $bbar$hE184.A1$iW96 2002